Backlash over Carrie Bickmore’s brain cancer appeal
The Project host Carrie Bickmore has faced backlash for launching her brain cancer appeal on the same day as a similar fundraiser.
On Monday night, Bickmore launched her Carries Beanies 4 Brain Cancer appeal, donning her custom-made beanies throughout the show. She spoke about her late husband who died of the cancer and told the emotional story about a young girl who had been struck down with the disease.
But the timing of Bickmore’s launch upset many people as the appeal was on the same day as the Big Freeze at the MCG.
The Big Freeze is an annual fundraiser by Fight MND that also sells beanies to raise money for research into motor neurone disease. The fundraiser is spearheaded by AFL legend Neale Daniher, who was diagnosed with the disease in 2013. He has since spent his time dedicated to raising awareness and money for MND.
Although people acknowledged Bickmore’s tireless efforts in fundraising for brain cancer, many took to social media to lambast Bickmore for her decision to launch her appeal on the same day as Daniher’s The Big Freeze, accusing her undermining The Big Freeze and asking her why she couldn’t at least wait another day.
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