Deb Knight facing the chopping block
2GB's long-standing host, Deb Knight, is reportedly on the verge of being axed from her role as the host of the Sydney radio station's afternoon show. According to The Sunday Telegraph, Nine Radio is expected to make an official announcement soon, marking the end of Knight's four-year tenure.
This news comes as a shock to many, especially given Knight's significant presence as the only female presenter on the conservative talk station.
Reports suggest that Knight was informed of her impending departure last week, leaving her "shattered" by the news. The seasoned broadcaster, who has been a prominent figure on 2GB for four years, has been a vital voice on the station. However, her recent ratings have allegedly plummeted to a record low, with only a 6 percent market share in the most recent radio ratings survey. This decline is a stark contrast to her 2023 high of 8.9 percent, indicating a substantial drop in audience engagement.
Knight's journey as the afternoon show host began in 2020, a time when the radio industry experienced a surge in listenership due to the Covid-19 lockdown. Her initial success saw her ratings soar to an impressive 11.4 percent share. However, the recent decline in ratings may reflect the challenges faced by radio stations in maintaining audience interest in an ever-evolving media landscape.
When Knight took on the role in 2020, rumours circulated that her contract was an impressive $600,000. While her departure raises questions about the financial implications for 2GB, it also leaves fans speculating about Knight's potential transition to Nine's TV arm, where she has been a popular newsreader since 2011.
With Knight's sudden departure, the spotlight now turns to the coveted afternoon show hosting position at 2GB. Media reports suggest that several personalities are eyeing the role, creating anticipation about who will fill the void. The Sunday Telegraph highlighted Joe Hildebrand, a recent fill-in for Knight, as a potential "favourite" for the position.
Additionally, Mark Levy, a fellow 2GB presenter, has expressed interest, adding to the intrigue surrounding the selection process. Only time will tell how this transition unfolds and what it means for the broader landscape of Australian radio.
Image: 2GB