Give your “empties” a new life
In a time when a lot of people are trying to be more eco-conscious, we are often trying to find new ways to make sure items are recycled correctly.
While recycling labels can often be confusing and misleading, it is very common for recyclable items to still end up in landfill.
When it comes to beauty products, these small plastic containers can often end up in garbage bins, despite being able to be broken down and recycled correctly.
Luckily, Priceline’s partnership with Terracycle is helping people recycle their “empties” more easily than ever before.
As part of the Greener Together recycling program, Priceline stores all over Australia are housing specialised recycling bins for customers to place their “empties” in when they come into a store to stock up on their favourite products.
Once stores have sent the empty makeup containers to Priceline’s recycling partner Terracycle, the empties are separated by polymer type, cleaned and then extruded into plastic pellets to make new recycled products.
Since the launch of the initiative, Priceline and Terracycle have helped save 3 tonnes of product from ending up in landfill.
When customers drop their empties into a recycling box, you can scan the QR code available for Sister Club members to gain 50 Bonus Sister Club points every month when you recycle your makeup empties.
Empty items such as glass bottles, pumps, caps, droppers, plastic tubes, bottles, containers, mascara tubes, eyeliners, lip products, and palettes (even ones that include a mirror) can all be recycled in store.
There is a list of items that are not accepted into the recycling boxes, such as nail polishes, makeup brushes, wooden makeup pencils, perfumes, aerosols and products that are not empty.
So next time you’re heading into a Priceline store to stock up on your favourite beauty products, be sure to bring in your empties to help cut down on landfill and protect Mother Earth.
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