Woolworths announce major giveaway
Woolworths is giving its Everyday Rewards members a year’s worth of free food - here’s how to enter.
Woolworths has announced a major giveaway to mark the start of its new Bricks Farm promotion.
To celebrate the official launch, Woolworths is giving its Everyday Rewards members a chance to win a year’s worth of fresh food.
The latest collectibles campaign starts Wednesday, February 8th, where shoppers also have the chance to score one Bricks Farm pack with any $30 purchase in-store and online.
The supermarket is also giving away 10,000 Everyday Rewards points to 100 members as part of the promotion.
Entering is easy - customer’s just need to spend $30, scanning or linking their Everyday Rewards card and they’ll be in with a chance to win a share of $180,000 in Woolworths gift cards.
The latest collectibles campaign is focused on the journey from farm to supermarket, praising the hard and important work Aussie farmers do.
“As Today’s Fresh Food People, it is important that we share and celebrate the role our Aussie farmers play in providing the fresh produce customers enjoy,” Woolworths Group Chief Marketing Officer Andrew Hicks said.
The lego-style collectibles include a farmer, a beekeeper, various farm animals, fruit and vegetables, a chicken coop, a drone, a fruit and vegetable buyer and fruit trees. The idea is for customers to create their own farm ecosystem.
This is the second promotion Woolworths has done in partnership with Bricks Farm.
“We hope the second chapter of our Bricks collectible once again encourages our customers to learn more about where their food comes from through interactive play.” Hicks said.
Image credit: shutterstock