FatBlaster slammed and banned for misleading advertising
<p>A popular weight loss pill will be banned from being sold after Australian regulators deemed there was no medical evidence the pill leads to weight-loss, as advertised.</p>
<p>The Therapeutic Goods Administration (TGA) removed FatBlaster Max – Australia’s leading weight loss supplement – from shelves across the country on Monday including at Coles, Woolworths, and Priceline after its creators registered the medicine without any weight loss properties.</p>
<p>“The TGA considers that the name ‘FatBlaster’, as used on the label for FatBlaster Max and on a website where Cat Media Pty Ltd advertised that medicine, would be understood by consumers to represent that the medicine causes loss of body fat and therefore weight loss,” they said.</p>
<p>“When the medicine was listed on [the register], however, Cat Media Pty Ltd had not included weight loss or body fat loss in the list of indications for the medicine. Thus, the TGA is unable to ensure that the medicine is effective for this advertised purpose.”</p>
<p>Consumers were recommended by the FatBlaster Max creators to take one tablet every three hours, with each pill containing the same amount of caffeine as a cup of instant coffee.</p>
<p>University of Queensland researcher and Accredited Practising Dietician, Dr Veronique Chachay, told NCA NewsWire “it’s about time” the “misleading” product was banned from sale.</p>
<p>“Having this being taken off the shelf is only a little drop in a big ocean of issues, but still, it’s a step.”</p>
<p>“People need to understand that weight loss doesn‘t happen this way. There’s no magic pill.”</p>
<p>A FatBlaster representative told NCA NewsWire they are “disappointed” by the TGA’s decision to cancel the product.</p>
<p><em>Image: FatBlaster</em></p>
