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Chris Hemsworth's new tourism ad triggers major backlash

<p>Chris Hemsworth and his wife Elsa Pataky have come under fire after appearing in a major tourism campaign for Abu Dhabi. </p> <p>The Aussie actor and his Spanish model wife feature both feature in the production, that shows them having an intense day on-set of a fake action movie.</p> <p>While both dangling from the side of a building between takes, the duo claim they could “use a vacation about now”, before the ad showcases the best Abu Dhabi has to offer. </p> <p>With their three children in tow, Hemsworth and Pataky are shown enjoying various tourist attractions in the United Arab Emirates (UAE) capital, including open-top car rides in the desert, surfing, relaxing massages and trips to the city’s National Aquarium and theme park.</p> <p>The video was posted by the official Abu Dhabi Instagram account, and quickly racked up thousands of comments from keen travellers saying the video had convinced them to book a holiday in the UAE. </p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-permalink="https://www.instagram.com/reel/DB_XZUvJO8g/?utm_source=ig_embed&utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/reel/DB_XZUvJO8g/?utm_source=ig_embed&utm_campaign=loading" target="_blank" rel="noopener">A post shared by Experience Abu Dhabi (@visitabudhabi)</a></p> </div> </blockquote> <p>However, many commenters weren't quite as happy, as hundreds of fans questioned why Hemsworth, who has an estimated net worth of $225 million, would opt to promote a tourist destination that is notorious for restricted human rights.</p> <p>“Is he running out of money?” one person questioned, while another added, “Just got to ignore all the human rights abuses."</p> <p>“Not much of a vacation if you’re a member of the LGBTQIA+ community,” a third wrote.</p> <p>“A country without women’s rights and workers’ rights. An amazing thing to promote with your huge celebrity,” a fourth added.</p> <p>Abu Dhabi has a long and chequered history when it comes to human rights, with archaic laws inhibiting women’s rights, restricted freedom of speech and the continued criminalisation of homosexuality.</p> <p><em>Image credits: Instagram </em></p>

Travel Trouble

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Surcharges are added to most purchases, but what are the rules behind these extra fees?

<div class="theconversation-article-body"> <p><em><a href="https://theconversation.com/profiles/steve-worthington-138">Steve Worthington</a>, <a href="https://theconversation.com/institutions/swinburne-university-of-technology-767">Swinburne University of Technology</a></em></p> <p>You head to the register at the cafe to pay for your lunch, swipe your card and suddenly realise you’ve been hit with an extra small but unexpected charge.</p> <p>It might be listed on your receipt as a service or merchant fee, but either way it’s because you’ve used a credit or debit card.</p> <p>With the pandemic accelerating the use of cards instead of cash – <a href="https://www.rba.gov.au/publications/bulletin/2023/jun/cash-use-and-attitudes-in-australia.html#:%7E:text=Cash%20payments,-The%20CPS%20suggests&amp;text=In%20value%20terms%2C%20the%20cash,cent%20by%20value%20in%202022.">only 13% of Australians use cash</a>, dropping from 27% in the last five years – these extra charges have become mainstream.</p> <p>However, as was highlighted by National Australia Bank chief executive Andrew Irvine during a <a href="https://www.aph.gov.au/Parliamentary_Business/Committees/Joint/Corporations_and_Financial_Services/FinancialAbuse">parliamentary inquiry</a> into bank charges last week, they are often applied, in varying amounts, by businesses for reasons not always in line with their original purpose.</p> <p>Irvine slammed as <a href="https://www.afr.com/companies/financial-services/credit-card-surcharges-should-be-banned-or-regulated-nab-boss-says-20240830-p5k6jm">“outrageous”</a> a 10% surcharge he was forced to pay when he recently bought a cup of coffee at a Sydney cafe. “I don’t like the lack of transparency and lack of consistency,” he said.</p> <p>But most Australians are making these extra payments every day, without question. So how did this end up happening – and what can you do about it?</p> <h2>Card surcharges in Australia</h2> <p>At the start of this century, payments for goods and services were mainly made by cash, paper cheques, credit and debit cards.</p> <p>The first two of these options would eventually be deposited into a bank account by the merchant who ran the business. The latter two would be processed by the bank or financial institution which would charge the business a merchant service fee.</p> <p>For debit cards this might be a fixed fee. But for credit cards it would be proportionate with the value of the goods or services.</p> <p>The Reserve Bank of Australia became concerned the use of credit cards was greater than that of debit cards and <a href="https://www.rba.gov.au/publications/consultations/201106-review-card-surcharging/background.html">introduced surcharging in January 2003</a>. The intention was to lower the cost to the merchant of accepting debit cards and change customer behaviour.</p> <p>This has been achieved, as both the volume and value of paying by debit cards now exceeds the volume and value of paying by credit cards.</p> <p>However, the reality in 2024 is that card surcharges have become commonplace, and in a wide variety of payment situations.</p> <h2>It’s estimated to cost us billions</h2> <p>It is difficult to calculate the total cost of surcharging to Australian consumers since they became legal more than 20 years ago, because the rates charged vary widely.</p> <p>But at last week’s inquiry, Labor MP Jerome Laxale suggested it added up to <a href="https://www.smh.com.au/money/banking/card-surcharges-are-costing-us-billions-but-can-they-be-avoided-20240830-p5k6o8.html">A$4 billion</a> in the last year.</p> <p>Surcharges can be imposed by small to medium enterprises such as your local cafe, doctor’s surgery, your energy supplier, or when you use a card to pay your council rates.</p> <p>As an example, my rates are payable by card, with a surcharge of 1.10% for Mastercard and Visa credit, and 0.55% for eftpos and Mastercard and Visa debit cards.</p> <h2>When surcharges can be applied</h2> <p>Many merchants charge the same rate for all their card payments and some fail to alert customers to the extra fee before accepting the payment at their terminal, which they are required to do.</p> <p>Indeed, even on a receipt for payment, the surcharge can be described by the merchant as a “handling” or “merchant” fee.</p> <p>The Australian Competition and Consumer Commission <a href="https://www.accc.gov.au/consumers/pricing/card-surcharges">(ACCC)</a> regulates surcharging and demands the merchant prove a surcharge is justified.</p> <p>Furthermore, the ACCC says if there is no way for a consumer to pay without paying a surcharge – that is, they can’t pay by cash or cheque – then the business must include the surcharge in <a href="https://www.accc.gov.au/business/pricing/price-displays#toc-display-of-surcharges">the displayed price</a>.</p> <h2>Penalties for misuse</h2> <p>The ACCC can take merchants to court to enforce these regulations and there have been some examples of this in recent history.</p> <p>In July 2021, <a href="https://www.accc.gov.au/media-release/nine-entertainment-pays-penalties-for-alleged-excessive-payment-surcharges#:%7E:text=The%20ACCC%20alleged%20that%20these,Deputy%20Chair%20Mick%20Keogh%20said.">Nine Entertainment paid penalties totalling $159,840</a>, plus $450,000 redressing customers, for charging subscribers and advertisers excessive surcharges.</p> <p>The ACCC specifies that the surcharge must not be more than it costs the merchant to use that payment type.</p> <p>As guidance to the merchants, it also offers <a href="https://www.accc.gov.au/consumers/pricing/card-surcharges">the average costs for different payment types</a>: eftpos less than 0.5%, Mastercard and Visa Debit 0.5%–1% and Mastercard and Visa credit 1%–1.5%.</p> <p>However, despite the ACCC setting guidelines for the amounts that can be charged, many surcharges are above this guidance and in some cases more than 2.0% for all cards.</p> <p>Some merchants do charge different surcharging rates, depending on the cards they accept, be it eftpos, Mastercard or Visa. In theory, the surcharge rate is meant to be determined by the merchant service fee, which is negotiated between the merchant and their bank.</p> <p>Larger merchants, such as the supermarkets, department stores and energy companies, can negotiate low rates (reportedly as low as one cent a transaction). But smaller merchants with less negotiating clout will have higher service fees.</p> <p>The arrival of new payment players, such as <a href="https://www.forbes.com/advisor/business/software/square-vs-stripe/">Square and Stripe</a>, has offered businesses an alternative banker of card payments, which can then use surcharging as part of their merchant service fees.</p> <h2>Surcharging overseas</h2> <p>The <a href="https://europa.eu/youreurope/business/finance-funding/making-receiving-payments/electronic-cash-payments/index_en.htm">European Union</a> already has a long-standing ban on surcharging, while in the United States, surcharging is illegal in some states.</p> <p>Other countries, including the United Kingdom, have tried surcharging on card payments, only to abandon them as it was rorted by some merchants and became an unnecessary expense for consumers.</p> <p><a href="https://bluenotes.anz.com/posts/2023/07/anz-news-surcharge-steve-worthington-australia#:%7E:text=In%202018%20the%20UK%20Treasury,their%20hard%2Dearned%20money%E2%80%9D.">A statement</a> released by the UK Treasury when it banned the practice in 2018 described surcharges as</p> <blockquote> <p>Hidden charges for paying with a debit or credit card, which will help millions of UK consumers to avoid rip-off fees when spending their hard earned money.</p> </blockquote> <h2>What can you do about it?</h2> <p>Before surcharging was allowed by the Reserve Bank in January 2003, acceptance by merchants of payments was just another cost of doing business. And it seems many consumers have just accepted surcharges as part of their transactions.</p> <p>There are ways to avoid them, the most obvious being to use cash. Using eftpos involves charges, but they are less than those imposed on credit and debit cards.</p> <p>The Reserve Bank is working on implementing a so-called <a href="https://www.rba.gov.au/payments-and-infrastructure/debit-cards/least-cost-routing/#:%7E:text=What%20is%20least%2Dcost%20routing,'merchant%2Dchoice%20routing'.">“least-cost routing”</a> system that defaults to the lowest cost network when processing payments. Unfortunately, this is yet to be widely adopted by businesses.<!-- Below is The Conversation's page counter tag. Please DO NOT REMOVE. --><img style="border: none !important; box-shadow: none !important; margin: 0 !important; max-height: 1px !important; max-width: 1px !important; min-height: 1px !important; min-width: 1px !important; opacity: 0 !important; outline: none !important; padding: 0 !important;" src="https://counter.theconversation.com/content/237964/count.gif?distributor=republish-lightbox-basic" alt="The Conversation" width="1" height="1" /><!-- End of code. If you don't see any code above, please get new code from the Advanced tab after you click the republish button. The page counter does not collect any personal data. More info: https://theconversation.com/republishing-guidelines --></p> <p><a href="https://theconversation.com/profiles/steve-worthington-138"><em>Steve Worthington</em></a><em>, Adjunct Professor, <a href="https://theconversation.com/institutions/swinburne-university-of-technology-767">Swinburne University of Technology</a></em></p> <p><em>Image credits: Shutterstock </em></p> <p><em>This article is republished from <a href="https://theconversation.com">The Conversation</a> under a Creative Commons license. Read the <a href="https://theconversation.com/surcharges-are-added-to-most-purchases-but-what-are-the-rules-behind-these-extra-fees-237964">original article</a>.</em></p> </div>

Money & Banking

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Does free-to-air TV really need gambling ads to survive?

<div class="theconversation-article-body"><em><a href="https://theconversation.com/profiles/andrew-hughes-2728">Andrew Hughes</a>, <a href="https://theconversation.com/institutions/australian-national-university-877">Australian National University</a></em></p> <p>If anything is a sure bet right now, it’s corporate Australia’s willingness to use some variation of the “for society’s good” argument.</p> <p>The most recent example of this is the claim being made, including by federal minister <a href="https://www.theguardian.com/australia-news/article/2024/aug/13/gambling-ad-ban-labor-bill-shorten-tv-media-advertising-revenue">Bill Shorten</a>, that an outright ban on gambling advertising would be disastrous for free-to-air TV.</p> <p>To be clear, Labor still supports new restrictions on gambling advertisements, including hourly caps and bans during kids’ TV and during and around sports broadcasts.</p> <p>But it has rejected the idea of a total ban, prompting a <a href="https://www.smh.com.au/politics/federal/labor-mps-say-total-ban-is-the-only-way-on-gambling-ads-20240812-p5k1q0.html">backlash</a> extending as far as some of its own backbench MPs.</p> <p>Speaking on ABC’s Q&A on Monday night, Shorten said Australia’s free-to-air TV broadcasters were in “diabolical trouble”, with many needing gambling ad revenue “in order just to stay afloat”.</p> <p>“I’m not convinced that complete prohibition works,” he said.</p> <p>So would our commercial TV networks really fall over tomorrow without gambling ad revenue? Or is something else at play?</p> <h2>Who is buying ads in Australia?</h2> <p>Let’s start by building a bigger picture of where advertising spend more broadly comes from in Australia. Global analytics firm Nielsen regularly compiles <a href="https://www.nielsen.com/news-center/2024/top-20-categories-by-ad-spend-for-2023-revealed-in-latest-nielsen-ad-intel-report/#:%7E:text=Retail%20topped%20the%20list%20with,significant%20investment%20of%20%24596m.">top 20</a> lists of both the categories and individual companies spending the most on ads here.</p> <p>In 2023 the top category, retail, accounted for A$2.56 billion in advertising spend. Gambling and gaming, in contrast, represented just $239 million, less than a tenth of this figure.</p> <p>Harvey Norman topped the list of <a href="https://www.nielsen.com/news-center/2024/australias-top-20-highest-spending-advertisers-of-2023-revealed-in-latest-nielsen-ad-intel-report/">individual companies</a> in 2023. The first we see of any gambling brand is Sportsbet, which came in at 16th.</p> <p>For gambling companies, it’s fair to assume the lion’s share of this goes to TV. <a href="https://www.acma.gov.au/publications/2023-10/report/gambling-advertising-australia-placement-and-spending">Research</a> by the Australian Communications and Media Authority (ACMA) found 68% of gambling companies’ ad spend went to free-to-air TV markets.</p> <p>As for the remainder, 9% went to radio, 15% to social media and 8% to other online platforms.</p> <h2>How much is actually getting spent?</h2> <p>But how do we estimate the gambling industry’s total annual advertising spend? There are certainly a lot of numbers getting thrown around.</p> <p>One <a href="https://www.afr.com/companies/media-and-marketing/tv-networks-to-demand-fee-relief-as-40m-wagering-hole-opens-up-20240804-p5jzav">source</a> put it at $300.5 million for 2022.</p> <p>More recently, ACMA published detailed figures for the period between May 2022 and April 2023 which put it at just over <a href="https://www.acma.gov.au/publications/2023-10/report/gambling-advertising-australia-placement-and-spending">$238 million</a>, with $162 million of this going to free-to-air TV networks.</p> <p>But the way advertising is classified – what defines an advertisement – can sometimes differ between agencies. Then there is the <a href="https://www.acma.gov.au/check-if-gambling-operator-legal#register-licensed-gambling">number of brands operating</a>, which is constantly changing.</p> <p>In a market with so many competitors, any new entrant needs to spend big on advertising just to capture enough market share to be viable.</p> <p>This is why I argue that the actual figure for financial year 2023 may be slightly higher than ACMA’s widely quoted figure, accounting for the big ad spend of new entrants that may have fallen outside the time window assessed.</p> <p>Based on average company ad spend as a percentage of revenue and the size of the gambling industry, I estimate it could be higher, in the ballpark of $275 million.</p> <h2>How much is that to the networks?</h2> <p>This exercise is all about putting these figures in context.</p> <p>Channel Seven, for example, brought in <a href="https://www.sevenwestmedia.com.au/assets/Uploads/Final-2023-Annual-Report.pdf">$1.5 billion in revenue in 2023</a>. Even if it had received the gambling industry’s entire ad spend at my higher estimate of $275 million, this would still only account for less than 20% of its annual turnover.</p> <p>If that money all went to TV ads, Channel Seven’s stated 38.5% share of television advertising revenue would put its revenue from the estimated sports betting advertising at about $106 million in this example, around 7% of its total annual revenue.</p> <p>Losing most of that would hurt, but wouldn’t mortally threaten the business.</p> <p>A total ban would most likely be <a href="https://www.abc.net.au/news/2024-08-13/peta-murphy-left-online-gambling-legacy-why-isn-t-labor-adopting/104217328">phased in</a> over a number of years, not enacted overnight.</p> <p>Australia’s free-to-air networks would adapt, restrategise, and find and develop new markets to replace that revenue. Their management teams are far too smart to just shrug their shoulders and take a revenue hit on the corporate chin.</p> <h2>Networks have had plenty of time to adapt</h2> <p>Just a refresher. LinkedIn is now more than 20 years old. Facebook is 20. YouTube is 19. X (formerly known as Twitter) is 18. TikTok is seven.</p> <p>If free-to-air TV’s business model is so glacial it can’t function in the digital age, it probably doesn’t deserve to be operating in the big leagues.</p> <p>Digital is here and has been for a while now. The media industry has borne the brunt of this change, but has also had the most time to adapt to the disruptors, who are now more established oligopolies and duopolies than “cool start-ups” out of Silicon Valley.</p> <p>The argument that we need to protect sports gambling ads to protect the big media brands – has little to no basis. It’s a worn out argument we’ve seen time and time again – <a href="https://theconversation.com/how-the-push-to-end-tobacco-advertising-in-the-1970s-could-be-used-to-curb-gambling-ads-today-200915">big tobacco</a>, I’m looking at you.</p> <p>Protecting the interests of corporate Australia at the cost of society itself is a gamble none of us should be prepared to take.<!-- Below is The Conversation's page counter tag. Please DO NOT REMOVE. --><img style="border: none !important; box-shadow: none !important; margin: 0 !important; max-height: 1px !important; max-width: 1px !important; min-height: 1px !important; min-width: 1px !important; opacity: 0 !important; outline: none !important; padding: 0 !important;" src="https://counter.theconversation.com/content/236686/count.gif?distributor=republish-lightbox-basic" alt="The Conversation" width="1" height="1" /><!-- End of code. If you don't see any code above, please get new code from the Advanced tab after you click the republish button. The page counter does not collect any personal data. More info: https://theconversation.com/republishing-guidelines --></p> <p><em><a href="https://theconversation.com/profiles/andrew-hughes-2728">Andrew Hughes</a>, Lecturer, Research School of Management, <a href="https://theconversation.com/institutions/australian-national-university-877">Australian National University</a></em></p> <p><em>Image credits: Shutterstock </em></p> <p><em>This article is republished from <a href="https://theconversation.com">The Conversation</a> under a Creative Commons license. Read the <a href="https://theconversation.com/does-free-to-air-tv-really-need-gambling-ads-to-survive-236686">original article</a>.</em></p> </div>

Money & Banking

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Want to sleep longer? Adding mini-bursts of exercise to your evening routine can help

<div class="theconversation-article-body"><em><a href="https://theconversation.com/profiles/jennifer-gale-1548741">Jennifer Gale</a>, <a href="https://theconversation.com/institutions/university-of-otago-1304">University of Otago</a> and <a href="https://theconversation.com/profiles/meredith-peddie-1548807">Meredith Peddie</a>, <a href="https://theconversation.com/institutions/university-of-otago-1304">University of Otago</a></em></p> <p>Exercising before bed has <a href="https://www.sciencedirect.com/science/article/pii/S2352721815000157">long been discouraged</a> as the body doesn’t have time to wind down before the lights go out.</p> <p>But <a href="https://bmjopensem.bmj.com/content/10/3/e001774">new research</a> has found breaking up a quiet, sedentary evening of watching television with short bursts of resistance exercise can lead to longer periods of sleep.</p> <p>Adults spend almost one third of the 24-hour day sleeping. But the quality and length of sleep can affect long-term health. Sleeping too little or waking often in the night is associated with an <a href="https://academic.oup.com/sleep/article-lookup/doi/10.5665/sleep.1382">increased risk of heart disease</a> and <a href="https://diabetesjournals.org/care/article/33/2/414/27149/Quantity-and-Quality-of-Sleep-and-Incidence-of">diabetes</a>.</p> <p>Physical activity during the day can help improve sleep. However, <a href="https://www.sciencedirect.com/science/article/pii/S2352721815000157">current recommendations</a> discourage intense exercise before going to bed as it can increase a person’s heart rate and core temperature, which can ultimately disrupt sleep.</p> <h2>Nighttime habits</h2> <p>For many, the longest period of uninterrupted sitting happens at home in the evening. People also usually consume their largest meal during this time (or snack throughout the evening).</p> <p>Insulin (the hormone that helps to remove sugar from the blood stream) tends to be at a lower level in the evening than in the morning.</p> <p>Together these factors promote elevated blood sugar levels, which over the long term can be bad for a person’s health.</p> <p>Our <a href="https://journals.lww.com/acsm-msse/fulltext/2023/08000/breaking_up_evening_sitting_with_resistance.14.aspx">previous research</a> found interrupting evening sitting every 30 minutes with three minutes of resistance exercise reduces the amount of sugar in the bloodstream after eating a meal.</p> <p>But because sleep guidelines currently discourage exercising in the hours before going to sleep, we wanted to know if frequently performing these short bursts of light activity in the evening would affect sleep.</p> <h2>Activity breaks for better sleep</h2> <p>In our latest research, we asked 30 adults to complete two sessions based in a laboratory.</p> <p>During one session the adults sat continuously for a four-hour period while watching streaming services. During the other session, they interrupted sitting by performing three minutes of body-weight resistance exercises (squats, calf raises and hip extensions) every 30 minutes.</p> <p>After these sessions, participants went home to their normal life routines. Their sleep that evening was measured using a wrist monitor.</p> <p>Our research found the quality of sleep (measured by how many times they woke in the night and the length of these awakenings) was the same after the two sessions. But the night after the participants did the exercise “activity breaks” they slept for almost 30 minutes longer.</p> <p>Identifying the biological reasons for the extended sleep in our study requires further research.</p> <p>But regardless of the reason, if activity breaks can extend sleep duration, then getting up and moving at regular intervals in the evening is likely to have clear health benefits.</p> <h2>Time to revisit guidelines</h2> <p>These results add to <a href="https://linkinghub.elsevier.com/retrieve/pii/S1087079221001209">earlier work</a> suggesting current sleep guidelines, which discourage evening exercise before bed, may need to be reviewed.</p> <p>As the activity breaks were performed in a highly controlled laboratory environment, future research should explore how activity breaks performed in real life affect peoples sleep.</p> <p>We selected simple, body-weight exercises to use in this study as they don’t require people to interrupt the show they may be watching, and don’t require a large space or equipment.</p> <p>If people wanted to incorporate activity breaks in their own evening routines, they could probably get the same benefit from other types of exercise. For example, marching on the spot, walking up and down stairs, or even dancing in the living room.</p> <p>The key is to frequently interrupt evening sitting time, with a little bit of whole-body movement at regular intervals.</p> <p>In the long run, performing activity breaks may improve health by improving sleep and post-meal blood sugar levels. The most important thing is to get up frequently and move the body, in a way the works best for a person’s individual household.<!-- Below is The Conversation's page counter tag. Please DO NOT REMOVE. --><img style="border: none !important; box-shadow: none !important; margin: 0 !important; max-height: 1px !important; max-width: 1px !important; min-height: 1px !important; min-width: 1px !important; opacity: 0 !important; outline: none !important; padding: 0 !important;" src="https://counter.theconversation.com/content/234896/count.gif?distributor=republish-lightbox-basic" alt="The Conversation" width="1" height="1" /><!-- End of code. If you don't see any code above, please get new code from the Advanced tab after you click the republish button. The page counter does not collect any personal data. More info: https://theconversation.com/republishing-guidelines --></p> <p><em><a href="https://theconversation.com/profiles/jennifer-gale-1548741">Jennifer Gale</a>, PhD candidate, Department of Human Nutrition, <a href="https://theconversation.com/institutions/university-of-otago-1304">University of Otago</a> and <a href="https://theconversation.com/profiles/meredith-peddie-1548807">Meredith Peddie</a>, Senior Lecturer, Department of Human Nutrition, <a href="https://theconversation.com/institutions/university-of-otago-1304">University of Otago</a></em></p> <p><em>Image </em><em>credits: Shutterstock </em></p> <p><em>This article is republished from <a href="https://theconversation.com">The Conversation</a> under a Creative Commons license. Read the <a href="https://theconversation.com/want-to-sleep-longer-adding-mini-bursts-of-exercise-to-your-evening-routine-can-help-new-study-234896">original article</a>.</em></p> </div>

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Andrew "Twiggy" Forrest's major win over scam ads

<p>Andrew "Twiggy" Forrest has had a major win against Facebook owner Meta, with a US court allowing him to continue to sue the platform over fake advertisements using his name. </p> <p>The scam Facebook ads show him promoting fake cryptocurrency and other fraudulent investments.</p> <p>The ruling means that the court will consider whether Meta breached its duty by publishing the advertisements, and whether they operated in a way that facilitated scam ads by using defective screening and review procedures.</p> <p>US District Judge Casey Pitts in San Jose, California, made the decision on Monday, and said that Forrest can try to prove Meta's negligence and whether his name and likeness was misappropriated by Meta, and not just by fraudsters behind the bogus ads.</p> <p>"Dr Forrest claims that Meta profited more from ads that included his likeness than it would have if the ads had not," Pitts wrote.</p> <p>"This is enough to adequately plead that the alleged misappropriation was to Meta's advantage."</p> <p>Forrest said that there were over 1000 ads scam ads using his name that appeared on Facebook in Australia between April and November 2023, leading to millions of dollars in losses for victims.</p> <p>The billionaire reportedly first raised the fraudulent advertisements with Meta back in 2014, but nothing happened, according to the <em>Herald Sun. </em></p> <p>This is the first time a social media company was unable to invoke Section 230 immunity in a US civil case over its advertising business. </p> <p>It's a significant move, as social media companies in the US are usually immune from liability in the US for content posted by third parties. </p> <p>"This is a crucial strategic victory in the battle to hold Facebook accountable," Forrest said.</p> <p>The billionaire is seeking compensatory and punitive damages. </p> <p><em>Image: Dinendra Haria/LNP/ Shutterstock Editorial</em></p>

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Robert Irwin called “hypocrite” over new TV ad appearance

<p>Robert Irwin has faced some backlash online after appearing in a new TV ad for a classic Aussie snack.  </p> <p>The star appeared alongside G-Flip in an ad for Twisties, where the pair argued over what flavour should be crowned Australia’s official Twistie. </p> <p>In the ad, Robert advocated for Aussies to vote for the chicken flavour, while G-Flip advocated for the cheese flavour. </p> <p>“To my chookstituants. I say chicken is the people’s Twistie. Sure, cheese came first but secondborns were made to perfection, sorry Bindi,” Robert said in the ad. </p> <p>“Chicken has always been the taste of our great southern land.”</p> <p>Robert also posted the TV ad on his Instagram with the caption: “Repping Team Chicken in Twisties great flavour debate was not on my 2024 bingo card! But when Twisties calls, you answer. So let’s bring it home for chicken and prove team cheese wrong!” </p> <p>Unfortunately, it didn't get a good response from fans, with many calling the star a "hypocrite" for advocating a meat-based product despite being an animal activist. </p> <p>“This has really surprised me and I’m a little disappointed! With all the knowledge we have now of the c**p that goes into food like this, and of all people, I never thought I’d see this,” one person wrote.</p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/reel/C7itqrcvwC_/?utm_source=ig_embed&utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/reel/C7itqrcvwC_/?utm_source=ig_embed&utm_campaign=loading" target="_blank" rel="noopener">A post shared by Robert Irwin (@robertirwinphotography)</a></p> </div> </blockquote> <p>“For someone who loves animals it surprises me he’d be for either of these products who abuse and torture living beings,” another added. </p> <p>“Why are pushing for chicken if you are such an animal lover? No animals have to die for cheese," a third said. </p> <p>"How you gonna say you’re a conservationist and then promote a product that is made with chicken fat and milk? Make it make sense bro," a fourth added.</p> <p>Another wondered why Robert wasn't vegan or at least vegetarian saying: "someone who loves and cares about animals like you should care about the animals in the meat industry too." </p> <p>According to Yahoo, Robert was paid an eye-watering $200,000 for appearing in the 48-second clip. </p> <p><em>Images: Instagram</em></p>

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Two lifesaving heart medicines added to the PBS

<p>Two lifesaving heart medicines have been added to the Pharmaceutical Benefits Scheme (PBS).</p> <p>Previous treatments for the two kinds of heart disorder cardiomyopathy, which affect around 4800 Australians, previously cost patients up to $122,000.</p> <p>Now, with the addition of it to the PBS, patients will only have to pay $31.60 per script, or just $7.70 with a concession card.</p> <p>One of the medications added to the list is Tafamadis (also known as Vyndamax), which is used to treat transthyretin amyloid cardiomyopathy - a rare heart disease that can present as shortness of breath and fatigue.</p> <p>The newly listed treatment slows the progression of the disease and prevents the build-up of thickened heart muscles, and is the most expensive medication costing patients around $122,000 for a year of treatment without the government subsidy. </p> <p>Camzyos, the treatment for hypertrophic cardiomyopathy, which affects around 3600 Australians and previously cost around $30,000 per year of treatment, will also be subsidised.</p> <p>"It's vitally important that Australians have ready and affordable access to the latest treatments," Federal Health Minister Mark Butler said.</p> <p>"By listing Vyndamax and Camzyos on the PBS we're giving patients and their doctors new options for treatment at an affordable price.</p> <p>"It's part of the Albanese Government's commitment to keep medicines cheaper for Australians."</p> <p><em>Image: Nine</em></p>

Caring

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Pauline Hanson sued over racially insensitive tweet

<p>Pauline Hanson has been taken to court over a racially insensitive tweet aimed at Greens senator Mehreen Faruqi, with Hanson's lawyers claiming she was merely responding to Faruqi's "provocative" comments. </p> <p>In 2022, Hanson sent a public message on Twitter to Ms Faruqi, telling her to "pack (her) bags and piss off back to Pakistan".</p> <p>Hanson's outburst was prompted by a post by Faruqi following the Queen's death, in which she wrote she could not mourn the passing of the leader of a "racist empire built on stolen lives, land and wealth of colonised peoples".</p> <p>Senator Mehreen Faruqi is suing the One Nation leader in the Federal Court over alleged racist discrimination, with the trial beginning on Monday. </p> <p>Faruqi's barrister Saul Holt KC said the "demeaning and insulting" tweet was targeted towards his client as a Muslim woman of colour who had migrated to Australia, adding that such language from a public figure was extremely damaging to Faruqi and other migrants. </p> <p>Holt went on to say that the tweet was part of a pattern of racially insensitive behaviour from Hanson, saying the public message was "pernicious and deeply harmful". </p> <p>"A tweet of this kind in the Twittersphere, the dogwhistle doesn't just stand on its own," Holt said.</p> <p>Faruqi is seeking court orders that the One Nation leader donate $150,000 to a charity of the Greens senator's choice.</p> <p>Hanson's barrister Sue Chrysanthou SC called the lawsuit "unmeritorious", arguing her client had responded to an offensive tweet by the Greens senator which was designed to provoke a response.</p> <p>"The wording used by my client ... is directed to Senator Faruqi and Senator Faruqi alone," Chrysanthou said.</p> <p>Chrysanthou went on to say Faruqi's comments were hypocritical, given that she had previously sworn an oath of allegiance to the former monarch when she became an Australian senator. </p> <p>Ms Faruqi is due to appear in the witness box as the trial continues. </p> <p><em>Image credits: Getty Images </em></p>

Legal

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Retailer pulls "creepy" and "disturbing" ad for school uniforms

<p>H&M has removed a school uniform ad in Australia after social media users slammed the retailer for sexualising children. </p> <p>The ad, which a few social media users have screenshot before it was removed,  features  two young girls in school uniform looking back at the camera with the caption: "Make those heads turn in H&M's Back to School fashion." </p> <p>Users on X, formerly known as Twitter, slammed the ad calling it it "creepy" and "disturbing", and sharing their own stories about "being ogled" at school. </p> <p>"What is your intention with this sponsored Facebook ad?" Australian writer Melinda Tankard Reist, whose work addresses sexualization and the harms of pornography, shared on X. </p> <p>"Little schoolgirls generally don't want to 'turn heads.' The large numbers I engage with in schools want to be left alone to learn and have fun and not draw unwanted attention to their appearance."</p> <p>"The little girls parents generally prefer heads don't 'turn' when others see their daughters walking to school, on a bus or in class," she continued. </p> <p>"Why would you want to fuel the idea that little girls should draw attention to their looks, bodies and 'style'?"</p> <blockquote class="twitter-tweet"> <p dir="ltr" lang="en"><a href="https://twitter.com/hm?ref_src=twsrc%5Etfw">@hm</a> <a href="https://twitter.com/hmaustralia?ref_src=twsrc%5Etfw">@hmaustralia</a> what is your intention with this sponsored Facebook ad? Little schoolgirls generally don’t want to “turn heads”. The large numbers I engage with in schools want to be left alone to learn and have fun and not draw unwanted attention to their appearance 1/ <a href="https://t.co/DDwv42GeNz">pic.twitter.com/DDwv42GeNz</a></p> <p>— Melinda TankardReist (@MelTankardReist) <a href="https://twitter.com/MelTankardReist/status/1747866459836158415?ref_src=twsrc%5Etfw">January 18, 2024</a></p></blockquote> <p>Another user wrote: "This is really disturbing.</p> <p>"I remember being cat called whilst waiting for the bus in my school uniform. It made me feel unsafe." </p> <p>"Girls go to school to get an education, not to be jeered at by onlookers," they concluded. </p> <p>The Swedish fashion giant has since removed the ad and apologised for the campaign. </p> <p>"We have removed this ad," they told CNN. </p> <p>"We are deeply sorry for the offence this has caused and we are looking into how we present campaigns going forward."</p> <p><em>Images: Getty</em></p>

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"Totally insensitive": Kate Middleton slammed for "hypocritical" move

<p>Kate Middleton has come under fire after using a taxpayer-funded helicopter to travel a short distance for an offical royal engagement. </p> <p>On Monday, the Princess of Wales travelled to the Royal Naval Air Station Yeovilton by helicopter, while the journey by car would've taken just under two hours.</p> <p>She visited the airfield as Commodore-in-Chief of the Fleet Air Arm, an honorary title given to her by King Charles.</p> <p>After news of her mode of travel hit social media, many were quick to slam her decision to use the helicopter, given the royal family's preaching about protecting the environment against climate change. </p> <p>Anti-monarchists took to X, formerly known as Twitter, to share their frustrations with the "hypocrisy". </p> <p>One person wrote, "She could have gone by car. About two hours from Windsor. But instead flies by helicopter for an entirely pointless visit."</p> <p>Many others agreed, with one user writing, "What about climate change, didn’t Charlie also use a private jet this week to fly people to meet him .. do what I say, not do what I do."</p> <p>"While her husband preaches to the rest of us about the environment," another added.</p> <p>"Ahhh the Uber Helicopter again! And it costs the taxpayer £5,000 [A$9,600] each time!" a third pointed out.</p> <p>"We pay for their travel so they take advantage!" another user said.</p> <p>"Use a car, Kate!" someone else begged.</p> <p>"More climate change hypocrisy," one annoyed user wrote.</p> <p>"A waste of taxpayers money... not to mention the carbon footprint of her trip," yet another said.</p> <p>Others labelled the Princess of Wales as "totally insensitive" and "disgusting" for choosing not to drive, given Prince William's dedication to climate change efforts. </p> <p>The uproar comes after a new poll revealed the British public believes Prince William and Kate need to work harder before they rise to the throne.</p> <p><em>Image credits: Getty Images</em></p>

Travel Trouble

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Violent concert trend sees Harry Styles added to injured list

<p dir="ltr">Harry Styles has become the latest victim of “object throwing culture” at his concert, after the British pop star was hit in the eye by a flying item.</p> <p dir="ltr">The 29-year-old was in Vienna, Austria, as his years-long Love on Tour begins to wrap up, singing to a sold out crowd of 50,000 strong.</p> <p dir="ltr">During his performance, Styles was prancing around the stage when a flying object hit him directly in the eye.</p> <p dir="ltr">The former One Direction member was seen wincing in pain as he bent over and covered his eyes with his hands.</p> <blockquote class="twitter-tweet"> <p dir="ltr" lang="en">This is why we can’t have nice things. Harry Styles is the latest celebrity to be hit with something from the audience while performing at his concert in Vienna. <a href="https://twitter.com/hashtag/HarryStyles?src=hash&amp;ref_src=twsrc%5Etfw">#HarryStyles</a> <a href="https://t.co/tithlDqfb2">pic.twitter.com/tithlDqfb2</a></p> <p>— Glitter Magazine (@glittermagazine) <a href="https://twitter.com/glittermagazine/status/1677851992700641280?ref_src=twsrc%5Etfw">July 9, 2023</a></p></blockquote> <p dir="ltr">Videos captured by fans showed Styles rocking a green and purple sequin pants and vest combo and walking across the stage between songs when the unknown item was launched at him.</p> <p dir="ltr">As the trend of throwing items on stage during live performances continues to grow, Styles’ incident leaves many wondering when this ritual got out of hand.</p> <p dir="ltr">“Why do people keep doing this, paying money for the front row just to do this too. I’m tired of y’all,” one person asked on Twitter in response to a video of the incident.</p> <p dir="ltr">“This object throwing culture is about to kill how we experience concerts &amp; festivals moving forward. They’re about to get more expensive and more exclusive,” another person wrote.</p> <p dir="ltr">A third chimed in, “I genuinely don’t understand like I get throwing stuff on the stage where they’ll see it but they always aim for the face like why???”</p> <p dir="ltr">Harry is just one of the latest performers to be struck while on stage, with UK singer Bebe Rexha also coping an object to the face just weeks ago.</p> <p dir="ltr">During her concert in New York, the 33-year-old singer was hit in the face by a mobile phone, resulting in her sustaining a massive black and blue bruise around her eye.</p> <p dir="ltr">While not all objects tend to hit performers in the face, some flying items are just downright strange, as US singer Pink discovered in recent weeks when a concert-goer <a href="https://www.oversixty.com.au/health/caring/fan-throws-mother-s-ashes-on-stage-at-pink-concert" target="_blank" rel="noopener">threw their mother’s ashes</a> on the stage.</p> <p dir="ltr">Shocked by the remains being thrown on stage during her show in London’s Hyde Park, the singer simply said, “I don’t know how I feel about this.”</p> <p dir="ltr">Image credits: Getty Images</p>

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“Insensitive to the point of ghoulish”: ABC slammed over ‘intrusive’ interview with bus crash saviours

<p> An ABC interview with two bystanders who rushed to help injured children trapped in a horrifying Melbourne bus crash has been blasted by viewers as “insensitive” and “ghoulish”.</p> <p>On May 17, a school bus full of 45 children was hit from behind by a truck, leading it to overturn, and <a href="https://www.oversixty.com.au/news/news/several-children-to-undergo-amputations-after-melbourne-school-bus-crash" target="_blank" rel="noopener">trapping several children</a> inside at the Eynesbury intersection in Melbourne’s west.</p> <p>Victorian tradesmen Cameron Chalmers and Dean Eastway were heading home from work when they witnessed the accident, they shared their heartbreaking experience with reported Sarah Ferguson on an episode of 7.30.</p> <p>The interview came after Royal Children’s Hospital chief executive Bernadette McDonald gave a chilling update to the media the following day, revealing a number of children had “partial” amputations of arms and one underwent a “complete amputation” due to the severity of their injuries.</p> <p>“We ripped the sunroofs off and found all these kids in the bus. That was horrible,” Mr Chalmers told 7.30.</p> <p>“The kids were screaming and there was smoke and dust. And we just started pulling out as many kids as we could out of those sunroofs.”</p> <p>Eastway noted the children were “obviously terrified, they were trapped and yelling out, ‘I don’t want to be in a bus again. Where’s Mum?’ All sorts of stuff, and there were all sorts of injuries. It was just terrible.”</p> <p>Mr Chalmers estimated he and Mr Eastwood had rescued around 30 children from the wreckage and began helping those who remained trapped inside the bus.</p> <p>“We just kept talking to them and held their hands and just looked after them,” he said.</p> <p>“We sat there and we asked them their names … and just tried to keep them calm, just talking to them and reassuring them,” Mr Eastway added.</p> <p>Both men stayed on the scene until all children were freed, and said the reality of the traumatic incident was hard to process.</p> <p>However, social media users were quick to slam the interview, accusing the ABC of acting insensitively by airing the interview and Ferguson for her rapid-fire questioning and “seeming lack of empathy”, including her asking for details about individual children, like their names and state of their condition.</p> <p>“The bus crash looked horrific and I’m sad for all involved. I’m also disturbed by this interview with Sarah Ferguson and the men who assisted … How is this OK?” one person wrote on Twitter.</p> <p>Another added, “The two rescuers from the Victorian bus crash are so dignified and respectful in responding to the insensitive and highly intrusive questioning by Sarah Ferguson … even asking them to describe the individual children they rescued. It’s unethical and wrong.”</p> <p>“The men who helped at the bus crash scene are heroes. They deserve more respect than to be asked ongoing inconsiderate, unfeeling questions about the kids, only to relive their trauma for Sarah Ferguson,” one wrote.</p> <p>Another chimed in, “I have great respect for Sarah Ferguson – and also, given the gravity of the bus crash incident, it was in poor taste to seek details so intrusive and sensitive of the children’s trauma.</p> <p>“The rescuers, indeed heroes, are likely traumatised themselves. Dismayed, ABC.”</p> <p>One more wrote, “The two men did a great job. Your interview of them was belaboured and insensitive to the point of ghoulish.”</p> <p>While another said, “#abc730 trying to get victims names in the bus crash is unforgivable Sarah Ferguson!”</p> <p><em>Image credit: ABC 7.30</em></p>

Caring

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Maccas aren’t lovin’ the over 60s

<p dir="ltr">A McDonald’s in Auckland Central has landed itself in hot water after posting a job ad that wanted nothing to do with the over 60 workforce. </p> <p dir="ltr">The post, shared to the establishment’s Facebook page and since removed, sought new staff to cover the 10pm to 6am ‘graveyard’ shift. The usual benefits and various position criteria were listed, but it was one line at the bottom that caught the attention - and ire - of the masses.</p> <p dir="ltr">“Any age from 16 to 60,” the listing read.</p> <p dir="ltr">Feedback came fast and furious, with many outraged by the blatant ageism the fast food giant was peddling. And while McDonald’s tried to pass it off as the fault of a franchisee, the store’s manager instead said that their head office was at fault.</p> <p dir="ltr">Social media users were vocal about what they thought of the ad, and it wasn’t long before legal experts and union representatives got involved in the ongoing uproar - and even the big wigs over at McDonald’s. </p> <p dir="ltr">“We’ve been made aware that a job ad by one of our franchisees has created some debate on social media like Reddit, as it references an age range of 16-60,” company spokesperson Simon Kenny said.</p> <p dir="ltr">“The reference in the copy was intended to illustrate that people of all ages are welcome. We’ve asked the franchisee to update the copy to avoid any potential confusion.”</p> <p dir="ltr">As Joe Carolan from New Zealand’s Unite Union told the <em>New Zealand Herald</em>, “contrary to the myth that most McDonald’s jobs are [ideal for] part-time students, improvements made by the union throughout the years have seen many workers stay in these jobs into their 50s. </p> <p dir="ltr">“Older workers bring experience, stability and maturity to a workplace and we call on McDonald's to end this discriminatory ageism.”</p> <p dir="ltr">Employment law expert Max Whitehead added that the pay - $22.80 per hour - combined with the age restrictions, were a “blatant” breach of the Human Rights Act. </p> <p dir="ltr">And for those who thought the line had just been an ill-advised marketing move, Whitehead noted “if it really is to get a catchy cliche going, it’s a stupid thing to do.” </p> <p dir="ltr">Whitehead’s fellow expert, Professor Bill Hodge, had more to say on the matter of ageism too, noting that The Human Rights Act actually bans discrimination against people over the age of 60, though he saw no issue with the teenage half of the equation. </p> <p dir="ltr">“We discriminate against people 14 or 15 all the time and it’s justifiable to say ‘no, you can’t drive a car, you can’t leave school’,” he said. “On the face of it I see no obvious requirement that would exclude people over 60.”</p> <p dir="ltr">As a spokesperson for the Humans Right Campaign informed the <em>New Zealand Herald</em>, The Human Rights Act 1993 had rendered it unlawful for people to be treated differently for their age during the employment process. </p> <p dir="ltr">“It is unlawful to discriminate against employees, job applicants, voluntary workers, people seeking work through an employment agency and contract workers because of age,” the spokesperson explained. “The only exception is where, for reasons of authenticity, being of a particular age is a genuine occupational qualification for the position or employment.”</p> <p dir="ltr"><em>Images: Shutterstock, Facebook</em></p>

Money & Banking

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Britain’s Got Talent burned by 334 complaints after "insensitive" stunt

<p><strong>Warning: This article contains content that some readers may find disturbing.</strong></p> <p><em>Britain’s Got Talent</em> is in hot water with its 16th season after the second episode drew in a staggering 334 complaints - a total of 400 across both episodes, Ofcom reported. </p> <p>The stunt that caused the ire, dubbed “insensitive” and “unacceptable” by the public, saw a professional stuntman named Thomas Vu cover himself in a fire-retardant gel, before he was set alight and left to solve a Rubik’s Cube.</p> <p>In the wake of the stunt, hosts Ant and Dec were quick to issue a warning to viewers, telling them “do not try this at home, ever.” </p> <p>And when the clip was uploaded to the official <em>BGT</em> Twitter account, the text ‘do not try this at home’ is splashed across the video. </p> <p>However, distressed viewers still took to the comments section to share their distaste, with one writing that it was “absolutely ridiculous and irresponsible [and] should never have been allowed to be televised especially on a family programme!!”</p> <blockquote class="twitter-tweet"> <p dir="ltr" lang="en">Stuntman Thomas Vu solved the Rubik's cube in the most UNEXPECTED way: <a href="https://t.co/nSEWOokCSb">https://t.co/nSEWOokCSb</a></p> <p>Do not try this at home!<a href="https://twitter.com/hashtag/BGT?src=hash&amp;ref_src=twsrc%5Etfw">#BGT</a> <a href="https://t.co/awPLBTmaEf">pic.twitter.com/awPLBTmaEf</a></p> <p>— BGT (@BGT) <a href="https://twitter.com/BGT/status/1649110690987376642?ref_src=twsrc%5Etfw">April 20, 2023</a></p></blockquote> <p>“BGT totally ill-considered showing a guy setting himself on fire whilst solving a Rubik’s Cube,” tweeted another. “No thought to the fact that impressionable children watch the show.”</p> <p>“Don’t get me wrong,” one began, “people do crazy stuff and it’s their choice and that’s fine by me but maybe that last act should have been well after the 9pm watershed?? Not sure that kind of playing with fire thing is suitable for young kids who probably stay up to watch <em>BGT.</em>”</p> <p>“Like what has <em>BGT</em> come to when we set people on fire for entertainment,” someone else said on the matter. </p> <p>And as yet another user put it, “sorry but showing a man setting himself on fire on a ‘family’ show is not acceptable. Even with the mention ‘do not try this at home’.”</p> <p>Concern for children continued from there, with one tweeting “The Rubik’s Cube fire stunt on <em>BGT</em> was totally inappropriate. Did you not think about burn victims and how seeing this would affect them?”</p> <p>Meanwhile, others simply found the stunt to be insensitive, with one even referencing the 1965 Bradford City disaster when they wrote “I just find this insensitive to anyone that has been through any trauma caused by fire.”</p> <p>Criticism for the episode was so intense, coupled with the volume of complaints flowing in, that the show was forced to issue a statement, telling viewers “<em>Britain’s Got Talent </em>showcases a mix of variety acts to engage audiences. </p> <p>“In this case, it was made very clear on screen that this act should not be tried at home and the programme was subject to strict compliance rules."</p> <p><em>Images: Britain’s Got Talent / ITV</em></p>

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Subway puts its best footlong forward with a cheeky new ad

<p> It’s no secret that sandwich giant Subway has copped its fair share of criticism over the size and value of its famous subs. </p> <p>And while it has addressed issues with <a href="https://www.oversixty.com.au/lifestyle/food-wine/subway-falls-a-foot-short-for-one-customer" target="_blank" rel="noopener">its faux-footlongs</a> in the past, the company has opted for a bolder approach with its latest marketing strategy. </p> <p>In a series of billboards being rolled out across Australia, Subway has taken a stand against its naysayers and competitors, releasing an image of its iconic footlongs alongside three familiar burgers with the caption “Yep, our footlongs are really that big.” </p> <p>The burgers haven’t been formally identified, but anyone who’s so much as stepped into a Maccas would have no trouble recognising the chain’s signature burger, the Big Mac. Additionally, the campaign seems to have included the most popular burgers from the likes of KFC and Hungry Jacks as well. </p> <p>As to why Subway have taken this new approach, Australia and New Zealand’s head of marketing, Rodica Titeica, referenced the cost of living crisis striking people across both regions, noting that “with cost-of-living pressures increasing, we know just how important ‘value for money’ is to Aussies.</p> <p>“That’s why the iconic Subway footlong continues to represent indisputable value that is not only convenient but also a guilt-free, better-for-you food option.”</p> <p>Typically, Subway’s ‘meatball melt’ sandwich comes in at just under $15. Meanwhile, a single Big Mac sits at around the $7.50 price mark. </p> <p>This isn’t the first daring campaign that the company has tried, having recently joined forces with Smith’s chips for three new flavours inspired by Subway’s sandwiches. </p> <p>Fan favourites won out, seeing the likes of ‘Crinkle Chicken Teriyaki Sub’, ‘Crinkle Meatball Sub’, and ‘Crinkle Pizza Sub’ hit supermarket shelves across Australia. </p> <p>And in 2022, Subway dipped into the bustling billboard realm with an interactive 3D sign in London, England. This one left its competitors alone, instead allowing audiences to create their very own sandwich on the screen. </p> <p>Scattered throughout the crowd at the 2022 display were Subway ambassadors, who were hard at work delivering people their deliciously unique creations. </p> <p>“Embracing new technologies and pioneering ways to interact with audiences is always exciting,” said Dom Goldman, Chief Creative Officer of the company who created the campaign, Above+Beyond. “We’ve seen many great 3D billboards, but creating a fully interactive screen with fulfilment baked in is a first.”</p> <p>“This is a first in marketing, trying to find new ways to reach Subway fans and give them a chance to enjoy their Sub just the way they want,” Head of Marketing for Subway UK &amp; Ireland Angie Gosal explained, “Subway always puts customers first and this campaign is another example of this.”</p> <p><em>Images: Shutterstock</em></p>

Food & Wine

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"I'm lovin' it": McDonald's face public outcry over unfortunately placed ad

<p>McDonald's has faced the wrath of angry locals in Cornwall, UK, after a poorly placed advertisement was called out for being "tasteless". </p> <p>The advertisement in question was for the fast food franchise's new McCrispy burger, which was placed in a prime position on the side of a bus stop. </p> <p>However, what the company didn't realise was that the sign right next to it pointed to Penmount Crematorium across the road, in an unfortunate yet humorous coincidence.</p> <p>Local media outlet <a href="https://www.cornwalllive.com/news/cornwall-news/mcdonalds-remove-tasteless-sign-opposite-8133444" target="_blank" rel="noopener"><em>CornwallLive</em></a> was the first to report on the poorly placed ad, and asked local residents if they thought the sign should stay or go. </p> <p>"Fell off the chair laughing," one commenter who saw the picture online said.</p> <p>"I'm lovin' it," wrote another, in reference to the popular McDonald's slogan.</p> <p>"I only recently lost 2 loved ones &amp; to be honest if I'd seen that sign near the crematorium I would have smiled. I don't find it offensive at all," said another.</p> <p>"My parents are in this crematorium. My old man had a brilliant sense of humour, so I'm sure he would have chuckled at this!" another added.</p> <p>One concerned local said, "I think how funny it is will probably depend on how long ago you followed the crematorium sign wearing a black tie."</p> <p>One woman, who's mother-in-law was cremated at the crematorium, said, "Although I can see the funny side, it is tasteless and I'm sure some grieving family members won't like to see it when visiting Penmount for the funeral and cremation of a loved one."</p> <p>Cornwall Council, who are in charge of both the crematorium and the bus shelter, have yet to comment on the matter, while McDonald's are taking the concerns about the ad seriously. </p> <p>A spokesperson told <em>CornwallLive</em>, "We were unaware of the road sign in the vicinity of this bus stop. However, in light of the concerns raised by CornwallLive, we have asked for our advertisement to be removed."</p> <p><em>Image credits: Twitter</em></p>

Caring

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7 signs your house could be adding to your waistline

<p>Well, this is a first. I am sure you’ll agree that from time to time, we've all been guilty of making excuses for our fluctuating waistlines. Step in fatty, sugar-laden foods, carbohydrates and I-can’t-stop-at-one-piece cheese wheels. But, it turns out, your home could be the culprit that is aiding you in putting on weight. And when they say your home could be responsible, they don’t mean that your house is whispering at you to take another bite, rather the study shows that if your home isn't set up right, it may be encouraging bad habits.</p> <p>The good news is there are things you can do to take back control of your abode. Sherry Pagoto, an associate professor of medicine at the University of Massachusetts Medical School, says: "You can restructure your home environment to protect yourself from unhealthy food and sedentary lifestyle."</p> <p>Here are the problem areas and how to ensure you don’t fall victim to them…</p> <p><strong>Your eating contraptions are too big</strong></p> <p>Large spoons, plates and bowls can create the illusion that you might not have dished yourself up enough dinner, making it alluring to serve yourself a larger portion. Dr Brian Wansink, the author of Mindless Eating: Why We Eat More Than We Think, says that people eat 92 per cent of the food they put on their plate, so the bigger your plate the more you will eat. </p> <p><em><strong>Fix: Use smaller spoons, plates and bowls and serve yourself smaller portions. </strong></em></p> <p><strong>Your healthy food is hidden away</strong></p> <p>Just like the saying “out of sight out of mind” if your healthy food is hidden, you're less likely to reach for it. Think about it, if you’re hungry and your fruit is tucked away in the crisper in the fridge, you’re most likely going to be inclined to reach for the biscuit jar that is sitting in the open of the shelf.</p> <p><em><strong>Fix: Get out a pretty dish and fill it with your favourite fruits and give it pride of place somewhere on a bench in the kitchen.</strong></em></p> <p><strong>Your food is in sight at all times</strong></p> <p>If you store your food out in the open on the bench or expose shelves, you're setting yourself up to eat everything in sight when hunger hits. If you have cookies or sweets on display, when you walk by them it will put that food on your radar – it’s practically asking you to eat it. Dr Brian Wansink says, "You are three times more likely to eat the first thing you see than the fifth thing you see."</p> <p><em><strong>Fix: Keep all unhealthy food hidden away in cupboards. If your kitchen cupboards are too full to hold everything, clear them out pronto!</strong></em></p> <p><strong>You serve food at the dinner table</strong></p> <p>Sometimes dinner just tastes so good that even if you’re full, you want a little extra. And if the serving dishes are on the table and all you have to do is reach across to get it – you are far more likely to have a second helping.</p> <p><em><strong>The fix:Dish out food straight from your pots and pans instead. This strategy decreased food intake by 10 per cent for women in a Cornell University study. Another trick is to dish out dinner, then put the rest away.</strong></em></p> <p><strong>Your house doesn’t get enough light</strong></p> <p>A study published in the International Journal of Endocrinology found light levels affect the fullness and hunger hormones leptin and ghrelin. Sleep-deprived participants exposed to dim light had lower levels of leptin, which is needed to regulate the amount of fat in your body.</p> <p><em><strong>Fix: When you wake up in the morning open your blinds and turn on the lights! By letting the light in you can help regulate your hormones. </strong></em></p> <p><strong>Your house is too hot</strong></p> <p>Sometimes when you get home, all you want to do is curl up on the sofa with a book or to watch TV and it's all too tempting to set the air to a warm-ish temp. But researchers at Maastricht University Medical Centre in The Netherlands have found that in winter shivering can burn around 400 calories an hour. The Lead author Wouter van Marken Lichtenbelt says, "Regular exposure to mild cold may provide a healthy and sustainable alternative strategy for increasing energy expenditure. Mild cold exposure increases body energy expenditure without shivering and without compromising our precious comfort."</p> <p><em><strong>Fix: Resist the temptation to set your home to balmy temps and consider lowering the temperature for a few hours a day.</strong></em></p> <p><strong>You have too many screens</strong></p> <p>Figures from the Australian Bureau of Statistics show Australian adults spend on average four hours per day doing sedentary leisure activities such as watching television compared with only half an hour of physical activity. And as screens are associated with sitting and sitting is associated with several health concerns, if you have one in multiple rooms in the home, you are going to be more likely to spend more time in front of one.</p> <p><em><strong>Fix: Only keep a TV in the lounge room and cut back on your sitting time.</strong></em></p> <p> </p>

Home Hints & Tips

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Ads are coming to Netflix soon – here’s what we can expect and what that means for the streaming industry

<p>Ads are coming to Netflix, perhaps even sooner than anticipated.</p> <p>The Wall Street Journal has <a href="https://www.wsj.com/articles/netflix-seeking-top-dollar-for-brands-to-advertise-on-its-service-11661980078" target="_blank" rel="noopener">reported</a> that Netflix has moved up the launch of their ad-supported subscription tier to November. The Sydney Morning Herald, meanwhile, is <a href="https://www.smh.com.au/business/companies/netflix-with-ads-is-coming-this-year-here-s-what-we-know-20220902-p5bezy.html" target="_blank" rel="noopener">reporting</a> that Australia is amongst the first countries likely to experience ads on Netflix later this year.</p> <p>Netflix first announced they would introduce a new, lower-priced, subscription tier to be supported by advertising in April. This was an about-face from a company that had built an advertising free, on-demand television empire. Indeed, it was only in 2020 <a href="https://bgr.com/entertainment/netflix-ads-why-no-commercials-cheap-tier/" target="_blank" rel="noopener">that Netflix CEO Reed Hastings ruled out advertising</a> on the platform, saying “you know, advertising looks easy until you get in it.”</p> <p>The change of heart followed Netflix’s 2022 first quarter earnings report which saw a <a href="https://theconversation.com/in-a-market-swamped-with-streaming-services-netflixs-massive-loss-of-subscribers-is-a-big-deal-181780" target="_blank" rel="noopener">subscriber loss</a> for the first time in over a decade. The addition of ads to the platform is a clear sign of the emerging period of experimentation across the streaming landscape.</p> <h2>How will it work?</h2> <p>It’s important to note that not every Netflix subscription tier will carry advertising. The current plan is there will be one newly introduced and cheaper subscription tier supported by advertising, targeting in the US market around USD $7-9 a month as the price point. This will represent a discount from the current cheapest plan of US $9.99 (AUD $10.99) a month. These prices will be adapted to the different currency markets Netflix operate across and the existing price points in those markets.</p> <p>By bringing a hybrid advertising/subscription tier, Netflix is adopting a business model already present on other streamers like Hulu. Netflix is keeping this a hybrid tier, meaning while the new tier will be cheaper, it will not be free, like ad-supported streaming available on Peacock.</p> <p>Advertising presents complex new technological and business challenges for Netflix, which has not worked in this market before. To enter this new market, Netflix announced advertising would be <a href="https://about.netflix.com/en/news/netflix-partners-with-microsoft" target="_blank" rel="noopener">delivered through a partnership with Microsoft</a>.</p> <p>Partnering with Microsoft allayed some fears around Netflix entering a new media market and gives Netflix access to Microsoft’s extensive advertising delivery infrastructure.</p> <p>Netflix has announced that original movie programming may stay free of ads for a limited period upon release, and that both original and some licensed childrens’ content will remain free of ads.</p> <p>As well as staying away from children’s advertising, which in Australia is highly regulated by government and industry codes, Netflix is also avoiding any advertising buyers in cryptocurrency, political advertising, and gambling.</p> <p>Advertising will run around 4 minutes per hour of content - for context Australian commercial free-to-air TV networks are limited on their primary channels to 13 minutes per hour and 15 minutes per hour on multi-channels between 6am and midnight.</p> <p>Netflix will also have limits on the number of times a single ad can appear for a user and there is expectation that ads for movie content will be delivered in a pre-roll format, not interrupting the feature.</p> <h2>Advertising in the streaming sector</h2> <p>Netflix is not the only subscription service to announce advertising as part of new pricing strategies. Earlier this year <a href="https://www.nbcnews.com/business/consumer/disney-raises-streaming-prices-services-post-big-operating-loss-rcna42600" target="_blank" rel="noopener">Disney announced a highly successful quarter</a> from a subscriber uptake perspective, growing by 15 million subscribers, however streaming-induced losses were $300 million greater than estimated.</p> <p>Disney also announced that an ad-supported Disney+ subscription option will become available in December. <a href="https://www.wsj.com/articles/disney-price-increase-shows-limits-of-subscriber-growth-push-11660256118" target="_blank" rel="noopener">The Wall Street Journal reported that</a> the December timeline given by Disney is what drove Netflix to bring forward their ad plans.</p> <p>TV consumers are historically well accustomed to advertising in television - in Australia, commercial free-to-air networks Seven, Nine, and Ten carry advertising, public broadcaster SBS carries a limited amount of advertising, and even pay-TV provider Foxtel is supported by both subscription fees and advertising. Advertising itself is not new to audiences, but it has not been present on a number of premium streaming platforms like Netflix before.</p> <p>Streaming platforms like Netflix and Disney+ are seeking ways to both reach new audiences and to maximise their revenues from each user. There is a belief amongst top executives that providing a cheaper ad-supported tier will tap into the market of audiences who both do not mind advertising and see current subscription prices as too high.</p> <p>There is also evidence from other streaming platforms, such as Hulu and Discovery+, that have offered ad-supported subscription tiers, that these tiers can generate greater average revenue per user <a href="https://baremetrics.com/academy/average-revenue-per-user-arpu" target="_blank" rel="noopener">(ARPU)</a> than higher priced subscription-only tiers.</p> <p>The ARPU is a metric used in the streaming industry that looks at how much money a company makes from each subscriber after deducting business costs. Having higher revenues from a subscriber can be driven by increasing subscription prices, driving subscribers to more expensive subscription tiers, reducing business costs, or by adding additional revenue streams like advertising.</p> <p>In 2021, <a href="https://www.nexttv.com/news/david-zaslav-says-discovery-gets-more-revenue-per-sub-dtc-than-with-cable" target="_blank" rel="noopener">Discovery CEO David Zaslav noted</a> that Discovery+ was generating more revenue per subscriber from their cheaper ad-supported tier than their more expensive subscription-only tier thanks to the advertising revenue. Zaslav commented that advertisers were keen to reach an audience that was largely not accessible through other television means.</p> <p>With this in mind, Netflix and Disney are betting that their ad-supported tiers can perform similarly and increase the revenue they can generate per subscriber.</p> <h2>Experimentation across the streaming sector</h2> <p>Experimentation around established business strategies is ruling the current streaming landscape.</p> <p>HBO Max, under newly merged corporate parent Warner Bros. Discovery, is now switching to licensing content in select markets rather than streaming on its own platform. With the airing of The Lord of the Rings prequel <a href="https://theconversation.com/the-new-lord-of-the-rings-prequel-the-rings-of-power-is-set-in-the-second-age-of-middle-earth-heres-what-that-means-175333" target="_blank" rel="noopener">The Rings of Power</a>, Amazon Prime Video is discovering whether its experiment with the most expensive television production ever at US $715 million (AUD $1.05 billion) will pay off with audiences.</p> <p>There is experimentation across the streaming industry in licensing strategies, spectacle television, pricing models and beyond. The results of this experimentation will take time. But what the arrival of advertising on Netflix signals is that established strategy no longer rules the streaming landscape.</p> <p><strong>This article originally appeared on <a href="https://theconversation.com/ads-are-coming-to-netflix-soon-heres-what-we-can-expect-and-what-that-means-for-the-streaming-industry-190236" target="_blank" rel="noopener">The Conversation</a>.</strong></p> <p><em>Image: Shutterstock</em></p>

TV

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Win a share of $35,000 in renovation vouchers while adding value to your home

<p>A <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">simple renovation</a> is one of the easiest ways to add value to your home. And from August till November, <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">LJ Hooker</a> are helping you out, giving you the chance to win a <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">$5,000 renovation voucher</a> out of a pool of $35,000. Whether it's a small bathroom renovation, sprucing your kitchen with new benchtops, or brushing up multiple rooms via a new paint job, it’s <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">a small investment</a> that can <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">pay off substantially</a>. To help you figure out what your home needs, book an appraisal with them <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">here</a>.</p> <p>It is a good idea to add value to your home before selling. Making small improvements will give your property a fresh, new look and increase your chances of getting the best return.</p> <p>Adding value to your home does not have to involve breaking the bank with expensive renovations. You can easily <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">boost your property’s value</a> on a budget with some simple yet effective DIY hacks that will increase the likelihood of selling your home.</p> <p><strong>The rooms that add value to your home</strong></p> <p>When you are looking to add value to your home on a budget, you want to make improvements that will create maximum impact with minimum investment. Think about small updates that can increase the functionality of the room. Home improvement does not need to mean spending a lot.</p> <p>Here are the rooms that, when done right, can add great value to your home:</p> <h3><strong>Revive your kitchen</strong></h3> <p>People spend a lot of time in their kitchens. The classic go-to room, your kitchen should be one of the first rooms to focus on <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">improving prior to selling</a>. You do not need a full-on makeover.</p> <p>Start with updating the floor if needed (vinyl is a great cost-effective option that looks great and will not break the bank) and give old cabinet doors a facelift with new paint and fixtures. Countertops can be revamped with laminate benchtops - the most cost-effective material.</p> <p>Another point of focus should be your splashback. Scrub to remove any grime or consider stick-on tiles that can be placed over the top of your old splashback for an instant, budget-friendly upgrade.</p> <h3>Maximise space in bedrooms</h3> <p>Have a ‘spare room’ that is primarily used for storage or as a study space? Consider converting it into an extra bedroom. Doing so will add value to your home and attract more buyers.</p> <p>With your existing bedrooms, consider giving them a repaint and adding extra storage options such as installing a built-in robe or extra shelving. Make bedrooms ready for staging by adding plush finishes such as comfy bed throws, cushions, shaggy rugs and fresh flowers.</p> <h3>Make your living room liveable</h3> <p>The family living room should be a space of comfort and function. Open up the space by neutralising the wall colours and letting in maximum light with the use of added lighting such as floor lamps or by swapping out heavy curtains for light-coloured shutters.</p> <p>Turn awkward nooks into usable spaces for storage and consider investing in smart home technology with smart lights, a smart thermostat and adding a smart device to your TV for easy voice-command operation.</p> <p><strong>Add value to your property on a budget</strong></p> <p>There are many things that you can do to <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">get the most value when selling your home</a>. If you are planning on selling soon and want the best return on your investment, then the key is to spend money in the right places.</p> <p>Even on a budget, there is still a fair bit you can do to your home to have it <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">ready for appraisal</a>. You do not need to spend a dramatic amount of money, especially if done right. Here are our top ways to instantly add value to your property:</p> <h3>A fresh coat of paint</h3> <p>Re-painting a room makes it seem brand new and refreshes the complete look of your home’s interior. It is also a good way to add light to a room, particularly if you choose neutral colours such as whites and creams. This creates an overall brightness and airiness to your home, making it more inviting.</p> <h3>Curb appeal</h3> <p>First impressions count! Your home’s exterior is the first thing people see. Boosting its curb appeal is therefore a quick yet effective way to <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">add value to your property</a>. You can do this by mowing lawns, pressure washing the exterior walls and driveway, fixing broken fence pailings, adding outdoor lighting to your entranceway and planting new plants.</p> <h3>New flooring</h3> <p>Floors have a big impact on the perceived value of your home. If your floors are in generally good condition, you can help increase their value and appearance by simply steam cleaning to remove old built-up dirt and stains, replenishing timber floorboards with new lacquer or a wax finish or hiring a buffer to buff and polish.</p> <p>If your flooring is old and outdated, it is possible to install a new floor without having to sacrifice too much of your savings.</p> <h3>Add space and cleanliness</h3> <p>You want to make the best first impression when selling your home. Do this by getting rid of any rubbish and clutter and by giving your home a deep clean to remove any mould, dirt and deodorise furniture.</p> <p>By removing clutter and giving your home a deep clean, you are making your home fresh and inviting for potential buyers. Some quick ways to create a more open living space include:</p> <ul> <li>Removing excess furniture</li> <li>Clearing table tops</li> <li>Keeping knick-knacks and collectibles to a minimum</li> <li>Storing unwanted or unused items in under-bed storage boxes</li> <li>Invest in space-saving options such as stackable boxes, furniture that doubles as storage, and vertical hangers or shelves.</li> </ul> <h3>Update old fittings & fixtures</h3> <p>Giving old doors, cabinet doors and drawers a facelift with new handles is an instant upgrade that will add value to your home. Replacing old light fittings and light switch face plates is another way to add value without much effort or money.</p> <h3>Create inviting spaces</h3> <p>Improving the key rooms in your home can contribute to the overall <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">worth of your property</a>. If your home’s interior is in good condition and indoor spaces are usable, then you are likely to get a higher market price when it comes time to sell. You can prepare your home for staging by focusing on the main liveable spaces of your home such as the kitchen, bathroom and living room.</p> <p><strong>A key summary of adding value to your home</strong></p> <p>If you are on a budget and want to add value to your home, you should look at the below options:</p> <ol> <li>Transform your home with a coat of paint</li> <li>Create some street appeal by sprucing up your front yard and home exterior</li> <li>Install new floors or polish old ones</li> <li>Get rid of clutter and put personal items in storage</li> <li>Update fittings & fixtures on cabinetry, lights and doors</li> <li>Stage key rooms to improve appearance and function</li> </ol> <p><strong>Let us help show the value of your property</strong></p> <p>If you are ready to sell your home and wondering how to add value to your property to maximise your return, then give the above budget-friendly tips a go. You do not have to spend a lot of time or money to improve your home. Remember, the key is to make your home beautiful and functional. If you do not enjoy using your home while you are living in it, then how will potential buyers?!</p> <p>Voted Australia’s number one real estate brand, a little help from the team at LJ Hooker can be invaluable when it comes to <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">selling a home</a>. Book a <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">property appraisal</a> today to get your home market-ready.</p> <p><em>Image: Getty Images</em></p> <p><em>This is a sponsored article produced in partnership with <a href="https://go.linkby.com/TBDJBQJE" target="_blank" rel="noopener">LJ Hooker.</a></em></p>

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Super foods worth adding to your cooking now!

<p>It’s a saying we’ve all heard many times before: you are what you eat! However, it can be tough being a saint all the time when it comes to choosing what to put in your mouth. So, we’ve compiled a list of superfoods to add to your shopping list that will transform the way you look <em>and</em> feel. Plus, you'll feel less guilty for indulging in the occasional treat. We've also included tips on how to use them in your kitchen – we'll have you fighting fit in no time!</p> <p><strong>CHIA SEEDS</strong><br />They may be a tiny grain, but packed with a whole range of nutrients and high-fibre content, they’re a great source of energy. Complete with proteins (which help keep your energy levels high, while the fibre keeps you fuller for longer, they also contain antioxidants and more brain-boosting and cholesterol-regulating omega-3 than salmon.</p> <p><strong>How to use them:</strong> The ways are endless. Try roasting cauliflower in a chia seed-infused oil to add a healthy crunch, adding them to a lemon poppy seed muffin recipe, sprinkling them on your salads, porridge or youghurt.</p> <p><strong>COCONUT FLOUR</strong><br />A natural by-product from making coconut milk, coconut flour is made from the dried coconut meat that’s left over. This newly discovered superfood is so amazing we’re not quite sure why it hasn’t been screamed about from the hilltops. It is sweet in taste but contains no fructose; it’s a great alternative to regular (less healthy) flours when baking; it’s grainless thus containing no sugary starch nor toxins; it’s rich in protein, fibre and good fat, as well as manganese (which curbs cravings and supports the thyroid); and it’s nourishing, especially for autoimmune disease sufferers as it contains lauric acid, a saturated fat that supports the immune system and the thyroid as well.</p> <p><strong>How to use it:</strong> Coconut flour works really well in combination with almond meal when baking as an alternative to normal flour. It can also be used to coat meat or fish. But remember, it does have a “sweet” flavour.</p> <p><strong>BLACK GARLIC</strong><br />Significantly less smelly than regular garlic, this sweet version boasts twice the antioxidants of the white stuff. Not only does the softer texture have a sweeter taste, it won't leave you with bad breath either as it’s produced by fermenting a standard garlic bulb over several weeks, which makes the sugars and amino acids react to produce the trademark black colour.</p> <p><strong>How to use it:</strong> As an alternative to regular garlic.</p> <p><strong>ALMOND MILK</strong><br />Slightly beige in colour and with a nutty taste and creamy texture, almond milk is an extract of protein-rich almonds. Almonds are rich in nutrients such as protein, fibre, vitamin E, magnesium, selenium, manganese, zinc, potassium, iron, phosphorus, trytophan and calcium. Almond milk also contains flavonoids, which help to lower levels of "bad" cholesterol and protect the heart. Almond milk has no cholesterol and is often recommended to lower blood-sugar levels and to treat constipation.</p> <p><strong>How to use it:</strong> It’s a great alternative to dairy. You can either drink almond milk straight or add to coffee, tea or hot chocolate. You can also add it to smoothies, non-dairy ice-cream or savoury dishes.</p> <p><strong>KUKICHA TWIG TEA</strong><br />Smokey in flavour with all the antioxidant goodness of green tea, this refreshing option is made with twigs (rather than leaves) of the camellia plant and has significantly less caffeine than your green tea (and approximately 90% less caffeine than coffee).</p> <p><strong>How to use it:</strong> Drink as you would herbal tea. </p> <p><strong>BAOBAB</strong><br />With three times as much vitamin C as an orange, twice as much calcium as milk, Baobab is packed with antioxidants and is as tasty as a yummy pear - it makes the praised pomegranate seem like a small fry.</p> <p><strong>How to use it:</strong> It is great in powder form and you can add it to your smoothies, juices, yoghurts, or even into cake and bread mixes.</p> <p><strong>NATTO</strong><br />Considered a Japanese breakfast staple that is thought to prevent heart disease and strokes, these fermented soya beans are rich in vitamins and an enzyme called nattokinase. High in protein and a great source of tummy-friendly probiotics, natto is full of vitamin K as well as omega-3 fatty acids so could help to protect against bone loss and to boost skin health.</p> <p><strong>How to use it:</strong> With a cheesy flavour and a stringy consistency, natto is often served with soya sauce and mustard, eaten straight or with rice, spaghetti or in omelettes. </p> <p><strong>MAQUI BERRY</strong><br />Move over acai, there’s a new superfood wonder berry in town. Pronounced “mah-kee”, this berry found in Patagonia has various health benefits. With high levels of anthocyanins and polyphenols, maqui is said to fight signs of ageing, aid weight loss and boost your immune system. And they taste sweet to boot!</p> <p><strong>How to use it:</strong> Commonly available in supplement form as capsules or a powder.</p> <p><em>Image: Getty</em></p>

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