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Major Cadbury change is a far cry from a fan favourite

<p dir="ltr">Fans of Favourites have been left scowling - or delighting, as lines were drawn on both sides of the great Flake versus Twirl debate - at their chocolate over an update by Cadbury. </p> <p dir="ltr">The confectionary giant made the now-controversial choice to swap out the classic Dream and Flake feature items, replacing them with the likes of Caramilks and Twirls. </p> <p dir="ltr">And when one Reddit user made the realisation, they wasted no time in taking to the popular internet forum to get the opinion of fellow sweet-toothed users. </p> <p dir="ltr">“Shrinkflation has reached Favourites,” they titled their post. “Dream and flake [are] now replaced with Caramilk and Twirl.” </p> <p dir="ltr">Alongside the text, they shared two images: one of the front of two <a href="https://www.cadbury.com.au/brand/cadbury-favourites" target="_blank" rel="noopener">Favourites boxes</a>, and another of the back. The differences in their content was immediately obvious, as well as the 50g decrease between the two, with over 800 flocking to the comments section to share their thoughts on the matter. </p> <p dir="ltr">“No Flake = No Favourites,” one declared.</p> <p dir="ltr">“Why replace the best two?!!” another asked.</p> <p dir="ltr">Meanwhile, someone else had a slightly different - but still pressing - concern, asking, “can’t they, like, remove Picnics?”</p> <p dir="ltr">Many were of the opinion that it was actually a good move by Cadbury, believing Twirls to simply be the new-and-improved version of a Flake. However, most seemed to agree that Caramilk wasn’t nearly as desirable as the discarded Dream. </p> <p dir="ltr">“Twirl is just a better version of Flake,” one said, “with the extra coat of chocolate to keep the mess from falling out of your hand.”</p> <p dir="ltr">“Twirl is just a more structurally-sound version of Flake. Definitely an improvement IMO [in my opinion],” another said. </p> <p dir="ltr">“A Flake with its sh*t together,” came the agreement from another commenter. “A business Flake, if you will.”</p> <p dir="ltr">Someone else swooped in then to add that it was just “a Flake that’s been to therapy.”</p> <p dir="ltr">“Twirl replacing Flake is fine but no Dream?? That’s like my favourite… (caramilk is no dream replacement imo),” one lamented. </p> <p dir="ltr">And when someone stated that a Twirl is just a superior Flake, another user did agree, but not without adding “[I] am devo about dream though”.</p> <p dir="ltr">“All youse out here claiming Twirls are better than Flakes are nuts,” someone argued anyway. “The crumbly texture is so much better. Plus Flake in a 30c cone is one of the all time combos.”</p> <p dir="ltr">One even came equipped with a new tagline suggestion for the company, writing “Cadbury Favourites: ‘I wanted to get you a gift, but I didn’t want it to be nice’.”</p> <p dir="ltr">And some simply wanted to keep the peace, pointing out that “they're called Favourites, Cadbury probably changes them up to reflect what are selling better at the time”.</p> <p dir="ltr"><em>Images: Reddit</em></p>

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Shoppers left feeling nostalgic over new chocolate treats

<p dir="ltr">Chocolate lovers are in for a treat with Cadbury’s new range hitting supermarket shelves.</p> <p dir="ltr">The confectionary giant’s new “slices” range may feel quite familiar to some, especially those who often follow their sweet tooth into well-stocked bakeries, which makes perfect sense when considering the new blocks are inspired by the likes of crackle, hedgehog, and mint cream slices. </p> <p dir="ltr"><a href="https://www.cadbury.com.au/brand/cadbury-slices">The Cadbury Slices</a>, which carry a price tag of $5.50, are described by their makers as being “inspired by iconic Australian bakery slices and mixed with our iconic Cadbury chocolate to create a new way to enjoy icons, perfect for sharing.”</p> <p dir="ltr">They were an immediate hit with the masses, with one social media snack reviewer even declaring one of the new blocks to be “up there with some of my current favourites”. </p> <p dir="ltr">In a video posted to her Instagram account, she could be seen entering a Woolworths supermarket to pick up the new range, and outlined her journey before reviewing the goods. </p> <p dir="ltr">She did not, however, try the Old Gold mint cream, noting that she wasn’t really a fan of mint chocolate to begin with. </p> <p dir="ltr">First up was the Caramilk hedgehog, and after explaining the “classic Aussie no-bake slice”, she described how the block had a Caramilk base and contained almonds, toasted coconut, and rice crisps, before noting that she “absolutely loved the taste”. </p> <p dir="ltr">Next came the block “inspired by a chocolate crackle”, which also featured rice crisps and toasted coconut, and “definitely resembled the chocolate crackle flavour”. She noted that it had that “recognisable Copha taste”, although she didn’t believe that was one of the ingredients. </p> <p dir="ltr">“It was so delicious,” she surmised, “and I hope this one stays around for a while.” </p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/reel/Cr7-qyFJS1q/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/reel/Cr7-qyFJS1q/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank" rel="noopener">A post shared by Snack Reviews Aus (@snackreviews_aus)</a></p> </div> </blockquote> <p dir="ltr">Her joy at the range and their nostalgic flavours were exactly what the company had been aiming for, and as Paul Chatfield - vice president marketing for ANZ Mondelez International - told <em>news.com.au</em>, “the new Cadbury Slices range, features a variety of familiar and nostalgic flavours that Cadbury and chocolate-fans alike will enjoy.</p> <p dir="ltr">“We know Aussies share fond memories of bakery slices and hope they too will build new memories with family and friends as they share a Cadbury Slices block.”</p> <p dir="ltr"><em>Images: Instagram </em></p>

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"You're all wrong": Expat slams Aussie snacks

<p>A Canadian expat has given a controversial opinion on several popular Aussie snacks.</p> <p>Her opinion, which no one asked for, claimed that some of Australia’s most cherished snacks were simply not worth the hype.</p> <p>Iona claimed that since she’s lived in the country for nearly seven years, she was entitled to a candid opinion, free of nostalgic basis.</p> <p>The expat clearly knew her video would cause a stir as she pleaded for people “not to get mad”.</p> <p>She began her TikTok, "These are Aussie snacks I would not touch with a 10-foot pole,”</p> <p>The first snack she blasted was the infamous Smith’s Burger Rings, a BBQ flavoured corn-based chip that is no doubt an Aussie staple.</p> <p>"Burger rings are a crime to tastebuds everywhere," she said. "They don't even taste like burgers, they taste like sadness.”</p> <p>From there she was quick to attack the next product, Arnott’s beloved TeeVee snacks.</p> <p>"I would rather go to Bunnings and suck on sandpaper than eat these again," she said, pointing to a TeeVee snack box. "You're all wrong.”</p> <p>The beloved Arnott’s Chicken Crimpy shapes also came under the line of fire, with Iona sharing they “taste like nothing”.</p> <p>Even Cadbury made the list with their strawberry flavoured Freddos and the Caramilk bar, both labelled a solid “no” for the Canadian. “Jail. Immediate jail!” she remarked.</p> <p>Aussies were quick to shut her down, sharing their opinions in the comment section.</p> <p>"You don't have Aussie tastebuds. They all rock,” one wrote.</p> <p>“Nah, you've too far gone!” another responded, with the official TikTok account for Shapes replying, ”Agreed."</p> <p>Another TikToker remarked, “I really tried to be tolerant and accepting but I punched a hole in my wall when burger rings came up, and things only got worse from there.”</p> <p>Some jumped to Iona’s defence, with one “Australian” commenting, "I'm Australian and I agree with everything,” but the majority of comments declared she had no business slandering Aussie icons.</p> <p><em>Image credit: TikTok</em></p>

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Cadbury's huge change in a bid to save the planet

<p>In a “world first” from Cadbury, the iconic chocolate block is about to change, in efforts to save the environment.</p> <p>Looking to curb their contribution of single-use plastic to landfill, Mondelez International, the company that owns the confectionary giant have unveiled a new and sustainable version of the signature purple packaging that is now 100% recyclable.</p> <p>The chocolate-maker said it used “emerging advanced recycling technology” to create soft plastic packaging that contains up to 30% recycled content, saving 120 tonnes of packaging waste from going to landfill.</p> <p>“Until recently, soft plastic packaging has been considered a single-use material,” Mondelēz International chief executive Dirk Van de Put said.</p> <p>“The development of advanced recycling technology and our significant investment in recycled soft plastic means it’s now possible for Cadbury fans to enjoy their favourite treats more sustainably here in Australia.”</p> <p>Australia is the first country to experience the new sustainable wrappers, which are initially launching on Cadbury Dairy Milk, Caramilk and Old Gold family blocks.</p> <p>The brand said it was “committed” to rolling out the eco-friendly packaging across the entire Cadbury range in the coming years, however in order to create the new eco-friendly packaging Cadbury sourced 120 tonnes of recycled content from overseas.</p> <p>Australia doesn't yet have the ability to recycle soft plastic into food-friendly packaging.</p> <p>The first Cadbury family blocks in their new packaging are being delivered to major retailers and supermarkets across Australia this week.</p> <p><em>Image: Woolworths</em></p>

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Exciting release from Cadbury has chocoholics losing their minds

<p dir="ltr">After making its debut in New Zealand, fans have made quite the stir over the Boysenberry Ripple block that it’s now jumped across the ditch and come to Aussie shores.</p> <p dir="ltr">Social media users have been unable to contain their excitement over the new block. Particularly Chef Nick Vavitis, who has shared a video to social media of himself trying the new chocolate block.</p> <p dir="ltr">“Wow, Cadbury Australia has done a really good job here, guys,” he said.</p> <p dir="ltr">“It reminds me exactly of … I can’t even speak, it’s so good!”</p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/p/CfWBK_YJLRH/?utm_source=ig_embed&utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/p/CfWBK_YJLRH/?utm_source=ig_embed&utm_campaign=loading" target="_blank" rel="noopener">A post shared by Nick Vavitis (@nickvavitiss)</a></p> </div> </blockquote> <p dir="ltr">He rated it a 14 out of 10.</p> <p dir="ltr">Instagram account @FoodFindsGeelong also shared a review of the new treat.</p> <p dir="ltr">“Phew – we thought this was only going to be available in NZ but yay it’s here in Australia,” the review said.</p> <p dir="ltr">“We love Jelly Tip Whittakers and boysenberry ice cream so this is the perfect combination.</p> <p dir="ltr">“Good ratio of silky jelly to chocolate. Could always do with more vanilla crème and a stronger boysenberry flavour, but really well done and it’s great to see a different flavour that hasn’t been done.”</p> <p><span id="docs-internal-guid-ab8fc8cf-7fff-7180-5147-e3efcc9e153a"></span></p> <p dir="ltr">Currently, Cadbury’s Boysenberry Ripple bar is available exclusively in 7-Eleven stores.</p> <p dir="ltr"><em>Image: Instagram</em></p>

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New Cadbury ‘Caramel Slice’ block to hit the shelves

<p dir="ltr">Finally, details of a new Cadbury block created by a famous Australian chef have emerged online, sparking excitement amongst those with a sweet tooth. </p> <p dir="ltr">Curtis Stone has collaborated with the iconic confectioner to give the humble Dairy Milk bar a fresh twist on its 100th anniversary. </p> <p dir="ltr">Launching a “caramel slice” flavour, excited fans are running to Coles to stock up. </p> <p dir="ltr">The block features the brand’s classic milk chocolate with a smooth flowing caramel, vanilla flavoured crème and crunchy biscuit pieces. Delicious! </p> <p dir="ltr">Official news of the Curtis Stone block has yet to be announced by Cadbury, but an eagle-eyed Coles shopper has already spotted the chocolate on shelves and shared it to social media.</p> <p dir="ltr">TikTok user @deficitincalories shared a short clip of the $5 bar at his local Coles and was so inundated with requests for more information, he posted a review just an hour later.</p> <blockquote class="tiktok-embed" style="max-width: 605px; min-width: 325px;" cite="https://www.tiktok.com/@deficitincalories/video/7108164178082368769" data-video-id="7108164178082368769"> <section><a title="@deficitincalories" href="https://www.tiktok.com/@deficitincalories" target="_blank" rel="noopener">@deficitincalories</a> <a title="review" href="https://www.tiktok.com/tag/review" target="_blank" rel="noopener">#review</a> <a title="new" href="https://www.tiktok.com/tag/new" target="_blank" rel="noopener">#new</a> <a title="coles" href="https://www.tiktok.com/tag/coles" target="_blank" rel="noopener">#coles</a> <a title="caramelslice" href="https://www.tiktok.com/tag/caramelslice" target="_blank" rel="noopener">#caramelslice</a> <a title="cadbury" href="https://www.tiktok.com/tag/cadbury" target="_blank" rel="noopener">#cadbury</a> <a title="chocolate" href="https://www.tiktok.com/tag/chocolate" target="_blank" rel="noopener">#chocolate</a> <a title="curtisstone" href="https://www.tiktok.com/tag/curtisstone" target="_blank" rel="noopener">#curtisstone</a> <a title="fyp" href="https://www.tiktok.com/tag/fyp" target="_blank" rel="noopener">#fyp</a> <a title="foryou" href="https://www.tiktok.com/tag/foryou" target="_blank" rel="noopener">#foryou</a> <a title="♬ original sound - Deficit In Calories" href="https://www.tiktok.com/music/original-sound-7108164214853864194" target="_blank" rel="noopener">♬ original sound - Deficit In Calories</a></section> </blockquote> <p dir="ltr">“If you like Caramello Koala, you’re are going to love this. Think Caramello Koala, vanilla cream and biscuit pieces all in one,” the Melbourne man said.</p> <p dir="ltr">“It doesn’t taste exactly like a caramel slice, but it comes pretty damn close for a chocolate bar.</p> <p dir="ltr">“Curtis Stone and Cadbury did their thing on this. Highly recommend it to anyone that loves caramel. I’m tossing up between 9.5 and a 10 out of 10.”</p> <p dir="ltr">It didn’t take long for the video to blow up, earning more than 350,000 views in less than 24 hours.</p> <p dir="ltr">Many declared they were “running” to the supermarket to buy one, as others revealed their local Coles was yet to stock the new block.</p> <p dir="ltr">The chocolate block is exclusive to Coles, presumably because of Curtis Stone’s role as an ambassador for the supermarket.</p> <p><span id="docs-internal-guid-830524e2-7fff-f9fb-a25b-3ca1aa796332"></span></p> <p dir="ltr">The sweet treat officially launches on June the 15th, but some stores have already started displaying stock.</p> <p dir="ltr"><em>Images: Tiktok</em></p>

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Cadbury to release new Caramello collaboration

<p dir="ltr">The iconic chocolate makers and Peters Ice Cream have teamed up to launch Cadbury Dairy Milk Caramello Sticks – a smooth caramel flavour with a gooey Cadbury syrup swirl.</p> <p dir="ltr">It’s the chocolate bar transformed into an ice cream and fans are already losing their minds.</p> <p dir="ltr">The decadent ice cream sticks are set to hit the freezer aisle of major Aussie supermarkets such as <a href="https://www.news.com.au/topics/coles">Coles</a> and <a href="https://www.news.com.au/topics/woolworths">Woolies</a>, this week, with the multipack of four costing $9.</p> <p dir="ltr">Andrea Hamori, head of marketing, Peters Ice Cream, said they are expecting fans to “absolutely love it”, adding that the feedback to date has been “overwhelmingly positive”.</p> <p dir="ltr">“Caramello is a classic, so we knew it was the perfect flavour to give fans just what they have been waiting for.”</p> <p dir="ltr">It comes after Cadbury and Peters joined forces again to launch Caramilk ice cream sticks. The cult favourite flavour is made from velvet-smooth vanilla ice cream and comes coated in a thick layer of caramelised white chocolate.</p> <p dir="ltr">If you’re not a huge fan of ice cream, fear not because Cadbury has extended its chocolate block range to include three new flavours – Mixed Roast Nuts, Nuts &amp; Salted Toffee and Fruit N Nut.</p> <p dir="ltr">As Cadbury celebrates 100 years of chocolate-making in Australia, the new range also celebrates some of the most popular flavours Cadbury has ever paired with its chocolate.</p> <p><span id="docs-internal-guid-08330837-7fff-0c47-44ca-7d3c6435078e"></span></p> <p dir="ltr">All three 165g blocks are available in all major supermarkets for $5.</p> <p dir="ltr"><em>Images: Cadbury</em></p>

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Revealed: Australia’s most trusted brands for 2022

<p>Celebrating its 100th year as a global brand, Reader’s Digest has announced the Most Trusted Brands in Australia in its annual survey – and the results even include ANOTHER brand celebrating 100 years!</p> <p>In 2022, Cadbury, certainly one of Australia’s iconic brands, also marks its 100th year – and as winner of the Most Trusted Confectionary Brand for 16 of the past 17 years in the <a href="https://www.trustedbrands.com.au/" target="_blank" rel="noopener">Reader’s Digest Trusted Brand</a> survey, Australians clearly believe its chocolates consistently taste amazing. </p> <p>The award-winning brands that appear in the Reader’s Digest 23rd annual survey have stood out among their competitors during the most challenging of times throughout the pandemic, and have continued to build their customers’ trust. </p> <p>“Trust in consumer brands takes years of careful planning, execution and nurturing,” says Reader’s Digest editor-in-chief, Louise Waterson. “But during challenging times, and the past year has been one of the most difficult on record, we’ve seen quality brands live up to their promises to their customers. These brands have been able to win and retain the trust of their customers.” </p> <p>The Trusted Brands survey covers a comprehensive range of products and services across 75 categories, including the new Residential Aged Care category, spanning the separate NSW, QLD, SA, VIC and WA markets.</p> <p>Brands included in the list to be rated were generated by asking local Australian consumers for their most trusted brands. This question was unprompted to ensure the rating of top brands in each category, as selected by Australians.</p> <p>Each respondent was asked score each brand out of ten, as well as providing comments on their most trusted brand within each category – providing key drivers of trust for consumers.  </p> <p>Each category contains one Winner, and two Highly Commended brands. These brands scored higher in their respective categories than the other brands polled. </p> <p>The top 20 winners – that scored higher in their respective categories than the other brands polled – are as follows:</p> <p><strong>Top 20 Trusted Brands of all brands surveyed</strong></p> <ul> <li>1 Dettol<span style="white-space: pre;"> </span></li> <li>2 Band-Aid<span style="white-space: pre;"> </span></li> <li>3 Bunnings Warehouse<span style="white-space: pre;"> </span></li> <li>4 Cadbury <span style="white-space: pre;"> </span></li> <li>5 Woolworths<span style="white-space: pre;"> </span></li> <li>6 Dulux<span style="white-space: pre;"> </span></li> <li>7 Dyson<span style="white-space: pre;"> </span></li> <li>8 Royal Flying Doctor Service of Australia<span style="white-space: pre;"> </span></li> <li>9 Cancer Council<span style="white-space: pre;"> </span></li> <li>10 Panadol<span style="white-space: pre;"> </span></li> <li>11 Glen 20</li> <li>12 Twinings</li> <li>13 Bega Cheese</li> <li>14 Dairy Farmers</li> <li>15 Toyota</li> <li>16 Westinghouse</li> <li>17 Bridgestone</li> <li>18 Finish</li> <li>19 Vicks</li> <li>20 Weber</li> </ul> <p>Under each category one winner and two highly commended placings were awarded. To find out who you can officially trust, see the full results of all 75 categories in the May edition of Reader’s Digest or visit <a href="https://www.trustedbrands.com.au/" target="_blank" rel="noopener">www.trustedbrands.com.au</a></p>

Money & Banking

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Get Easter ready with this delicious new ‘must try’ from Cadbury

<p dir="ltr">Confectionary giant Cadbury has released a variation of the iconic festive treat - the Creme Egg and it’s apparently found in the freezer section</p> <p dir="ltr">Creme Egg Cakes cost $5 for four individual cakes and after being spotted in Coles, there’s been a lot of excitement.</p> <p dir="ltr">According to the box, shared by TikTok user <a href="https://www.tiktok.com/@deficitincalories">@deficitincalories</a>, the tasty treat is a chocolate flavoured sponge layered with white and yellow fondants and covered in milk chocolate and decorated with milk chocolate drops. </p> <p dir="ltr">“This is the new snack you must try at Coles. It’s in the ice cream freezer section,” the TikTok account said. “At 145 calories, it’s the perfect treat.”</p> <p dir="ltr">While social media users frothed with delight over the new Creme Egg item, some asked why a “cake” was in the freezer.</p> <p dir="ltr">Despite the confusion, many said they had bought some already and loved them.</p> <p dir="ltr">“I have eaten 2 of mine already. Time to buy another few boxes,” one said on Facebook.</p> <p dir="ltr">“Well, there goes my diet,” another wrote.</p> <p dir="ltr">“Looks like I’m going shopping at Coles,” someone else added.</p> <p dir="ltr">A photo shared by British Facebook page Snack News &amp; Reviews last February shows the cakes cut in half, with lines of fondant swirled through, as the classic Creme Egg ‘yolk’ appears to be oozing out.</p> <p><span id="docs-internal-guid-653824ef-7fff-0fca-b2f5-8b09d1e14ddc"></span></p> <p dir="ltr">Earlier this year Cadbury celebrated its 100th birthday in Australia with the brand revealing to news.com.au there are bars coming off its Tasmanian-based conveyor belt we’re unlikely to ever see.</p> <p dir="ltr"><em>Image: TikTok</em></p>

Food & Wine

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Women’s “utterly gross” find inside Freddo Frog

<p>A video that will leave your stomach churning has shown what crawled out of a Cadbury chocolate and its packaging.</p> <p>A woman who purchased a Freddo Frog from Sydney’s Bondi Beach Woolworths a few weeks ago, says it left her feeling disgusted.</p> <p>The pack was still within its 2022 expiry date, however the mum of the woman who purchased the Freddo frog says a live maggot could be soon worming its way throughout the wrapper.</p> <p>There was another across the piece of chocolate.</p> <p>She claimed Cadbury had offered her $25 as compensation "for eating maggots".</p> <p><img style="width: 0px; height: 0px;" src="https://oversixtydev.blob.core.windows.net/media/7841035/cadbury.jpg" alt="" data-udi="umb://media/a80a860cfdac48ba998a8f6bb9368814" /></p> <p>"That is bloody gross and I would be traumatised," one person said in an angry comment.</p> <p>"Disgusting — thanks for sharing. $25 is not enough, I agree. Lucky you noticed before opening and eating and getting sick — completely and utterly gross," another took to the comments to write.</p> <p>Other people felt the woman was being overly dramatic, however and argued that $25 was more than fair compensation.</p> <p>"Get over it. Bad shit happens, there's children starving in Africa, and kids with cancer. Put it in the bin and get over it," one person responded.</p> <p>A Cadbury spokesperson said the incident was likely caused by a breed of moth entering the chocolate while being stored.</p> <p>“We’re sorry to hear about their experience. Our dedicated teams work hard to ensure our products are in the best possible condition when they’re enjoyed by our consumers," they told Yahoo News Australia.</p> <p>“Based on the pictures, it looks like Warehouse or Indian Meal Moths have entered the product in storage. These bugs are common around the world and can gain access to a range of different food products including dried fruit, nuts, pasta, and bread without visibly damaging the packaging.</p> <p>“We put in place a range of measures at our distribution centres to minimise the risk of these common bugs entering our packaging, and work closely with stores and transport companies to help them maintain an environment that minimises the risk. However, on this occasion, it looks like the product has been affected in transit or storage.”</p>

Food & Wine

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Cadbury releases mega-size of popular chocolate

<p>Just when you thought the Cadbury Caramilk chocolate couldn't get any better, the confectioner decides to release a giant version.</p> <p>The makers of the "golden" treat confirmed to<span> </span><a rel="noopener" href="http://news.com.au/" target="_blank">news.com.au</a><span> </span>it now has a 315g block after a shopper spotted it at their local Woolies store last week.</p> <p>“Now comes in big blocks,” the fan simply wrote in a Facebook post, alongside a snap of the huge, new treat.</p> <p>The man's post garnered plenty of attention, attracting hundreds of likes and comments from fellow fans.</p> <p>“Mother of God!” one person wrote.</p> <p>“Oh dear lorrdddyyy,” a second person added.</p> <p>“Dangerous,” said a third, while a fourth wrote, “I’ve already looked – Coles don’t have it yet.”</p> <blockquote style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" class="instagram-media" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/p/COFhnFhpDvt/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="13"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"></div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"></div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"></div> </div> </div> <div style="padding: 19% 0;"></div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"></div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" rel="noopener" href="https://www.instagram.com/p/COFhnFhpDvt/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank">A post shared by Willy Wonka (@junkfoodoz)</a></p> </div> </blockquote> <p>The 315g block is currently only available at Woolworths and retails for $6.</p> <p>“The newest block began to hit shelves in early-April and is available at Woolworths,” a Cadbury spokesperson told news.com.au.</p> <p>“Cadbury Caramilk is one of Australia’s most loved chocolates due to the heavenly caramelised white chocolate.”</p> <p>The new size compares to the current 180g family block, which usually costs $5, but is currently on sale for $3.50 at both Woolworths and Coles.</p> <p>The news comes after Cadbury revealed to<span> </span><a rel="noopener" href="http://news.com.au/" target="_blank">news.com.au</a><span> </span>it has Caramilk Marble - combining the two popular flavours to form one block.</p> <p>“Cadbury Caramilk and Cadbury Dairy Milk Marble are two of our cult favourites, so combining them both to create a new taste experience is sure to excite chocolate lovers across the country,” Katrina Watson, senior marketing manager for Cadbury, told news.com.au in March.</p>

Food & Wine

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Cadbury confirms new chocolate block rumour

<p>There has been a rumour swirling around on Facebook for days now about a collaboration that involves two of Cadbury's most popular flavours.</p> <p>And now, it's been confirmed that the rumours were true.</p> <p>So, yes, it's happening. Cadbury is introducing a new chocolate bar combining two cult flavours: Caramilk and Marble.</p> <p>And fans are ecstatic, with one saying, "Just shut up and take my money."</p> <p>The block has a "heavenly blend" of milk chocolate and Caramilk caramelised white chocolate on the outside, and is filled with the delicious hazelnut praline of the Marble chocolate block.</p> <p><img style="width: 360.48064085447265px; height: 500px;" src="https://oversixtydev.blob.core.windows.net/media/7840552/screen-shot-2021-04-01-at-12-2.jpg" alt="" data-udi="umb://media/15a36449bb9d40c1898c4bbfaaf8f858" /></p> <p>“Cadbury Caramilk and Cadbury Dairy Milk Marble are two of our cult favourites, so combining them both to create a new taste experience is sure to excite chocolate lovers across the country,” Katrina Watson, senior marketing manager for Cadbury, told news.com.au.</p> <p>“Our chocolate makers have been so excited to work on combining two of our most iconic flavours. We can’t wait to see how Cadbury fans respond when it lands on shelves next month.”</p> <p>Those with a sweet tooth are excited, with people taking to social media to comment on the new release.</p> <p>“Shut the front door,” one person commented.</p> <p>“Gonna need about 25kg of this,” wrote another, while a third joked: “I am now convinced that heaven does exists.”</p> <p>The new block will be available in major supermarkets from April 12 for $5.</p>

Food & Wine

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Aussie favourite Freddo undergoes a makeover

<p>Freddo Frog has been given a major upgrade as it celebrates its 90th birthday, with the Aussie favourite to go 3D.</p> <p>Similar to a Yowie or Kinder Surprise, the chocolate frog will now have a hollow inside filled with little animal-shaped lollies.</p> <p><img style="width: 500px; height: 335.8862144420131px;" src="https://oversixtydev.blob.core.windows.net/media/7838053/screen-shot-2020-09-25-at-104714-am.png" alt="" data-udi="umb://media/39aa64c111f94aacb384cb84fa81dc60" /></p> <p>Cadbury made the announcement on Wednesday, saying the change will also be kinder to the environment.</p> <p>The new Freddo is wrapped with recyclable foil packaging, with the new design intended to bring “colourful fun” without the added plastic.</p> <p>Cadbury’s marketing manager Kate Watson said the change was an “exciting new chapter” for the beloved treat.</p> <p>“For 90 years, Freddo has given generations of Australians shared moments of wonder and joy,” she said.</p> <p>“During what’s been a challenging time for us all, Freddo 3D Adventure encourages us to be free-spirited and adventurous, urging us to embrace our curiosity and appreciate the world around us.”</p> <p>Freddo will be dressed in four new looks, including space suits, snorkels and swimmers.</p> <p>And every year, the chocolate will explore a new part of the world, with themes expected to change his costumes and the shape of the candy animals inside.</p>

Food & Wine

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Caramilk is back: Here’s the sneaky way to get your hands on one before they go public

<p>Today is a good day for chocolate lovers, as Cadbury has announced that the cult classic known as Caramilk is set to return to supermarkets across Australia.</p> <p>The chocolate caused a frenzy when it was released as a limited-run back in 2018.</p> <p>“We’ve listened to the tens of thousands of Aussies asking us to bring Cadbury Caramilk back,” Cadbury marketing manager Katrina Watson said to<span> </span><em><a rel="noopener" href="https://www.news.com.au/lifestyle/food/cadbury-caramilk-chocolate-makes-anticipated-return/news-story/684f5fe32d49eea1984657af138d06a8" target="_blank">news.com.au</a>.</em></p> <p>“We couldn’t ignore their passion for our golden chocolate block, so we’re proud to be bringing it back.”</p> <p>For diehard fans of the chocolate, they’ll be able to get their hands on a block early as 500 blocks are available at the<span> </span><a rel="noopener" href="https://www.ebay.com.au/usr/cadbury_australia" target="_blank">Cadbury Joy Deliveries</a><span> </span>store on eBay this Thursday.</p> <p>Jamie from <em>The Grocery Geek</em>, which is an independent Australian products review group, mentioned that she had been reliably tipped off about the return of Caramilk.</p> <p>“Originally, we were advised by one of our contacts within Cadbury and this was also confirmed by a couple of our contacts within the grocery retail sector,” Jamie said.</p> <p>Cadbury have also teased the return of the chocolate on their social media pages.</p> <blockquote style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" class="instagram-media" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/p/B2unNjPnUve/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="12"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"></div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"></div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"></div> </div> </div> <div style="padding: 19% 0;"></div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"></div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <p style="margin: 8px 0 0 0; padding: 0 4px;"><a style="color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;" rel="noopener" href="https://www.instagram.com/p/B2unNjPnUve/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank">The rumours were true…we’re bringing back Caramilk! Stay tuned 😉🍫</a></p> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;">A post shared by <a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px;" rel="noopener" href="https://www.instagram.com/cadburyaust/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank"> Cadbury Australia</a> (@cadburyaust) on Sep 22, 2019 at 2:19pm PDT</p> </div> </blockquote> <p>Fans are thrilled at the return, as many missed out due to people buying the chocolate in bulk and reselling it at higher prices.</p> <p>One fan commented, saying “Looking forward to trying it as we missed out last time”.</p> <p>Another fan said that with a bit of luck, Cadbury have made more this time around.</p> <p>“Well i hope your going to make HEAPS OF IT and it's going to be available EVERYWHERE as last time it was always SOLD OUT BECAUSE GREEDY PEOPLE BOUGHT HEAPS OF IT,” they said.</p> <p><em>Photo credit: Facebook: <a rel="noopener" href="https://www.facebook.com/BringBackCadburyCaramilk/photos/a.720741587972126/1650740528305556/?type=3&amp;theater" target="_blank">Bring Back Cadbury Caramilk</a>  </em></p>

Food & Wine

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Outrage over definitive chocolate bar power rankings

<p>An Aussie father has managed to anger chocolate fans across the nation after posting a photo on social media showing what he believes to be the ideal ranking around chocolates.</p> <p>Bruno Bouchet, whose a Sydney-based managing director and a former Kyle &amp; Jackie O radio show producer included 16 bars in his list.</p> <p>“The 100 per cent correct chocolate bar power rankings,” he wrote.</p> <p>“Don’t bother commenting, this isn’t up for discussion.”</p> <p>There are five tiers which total to 16 chocolate bars in the list.</p> <p>He chose Picnic, Turkish Delight and Chomp as his “God tier”, followed by Snickers, Twix and Curly Wurly in the “Royalty tier”.</p> <blockquote style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" class="instagram-media" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/p/B18KGTNBXN5/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="12"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"></div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"></div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"></div> </div> </div> <div style="padding: 19% 0;"></div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"></div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <p style="margin: 8px 0 0 0; padding: 0 4px;"><a style="color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;" rel="noopener" href="https://www.instagram.com/p/B18KGTNBXN5/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank">The 100% correct chocolate bar power rankings. Don’t bother commenting, this isn’t up for discussion. #chocolate #chocolateauthority #cadbury #mars #powerrankings #food #picnicbar #turkishdelight #chomp #snickers #twix #kitkat #crunchie #marsbar #aero #twirl #timeout #violetcrumble #milkyway #chokito #bountybar</a></p> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;">A post shared by <a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px;" rel="noopener" href="https://www.instagram.com/brunobbouchet/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank"> Bruno Bouchet</a> (@brunobbouchet) on Sep 3, 2019 at 12:02am PDT</p> </div> </blockquote> <p>In the hilariously named “Adam Sandler Tier” or the “(take it or leave it tier) was the KitKat, Crunchie and the Mars bar.</p> <p>In the next tier, known as the “pleb tier” included the Twirl, the Time Out and the Aero peppermint chocolate bar.</p> <p>Finally, in the “would rather eat a bucket of cat vomit tier” included the Violet Crumble, the Milky Way, the Chokito and the Bounty.</p> <p>Many are angered by Bouchet’s rankings, as they were annoyed that he didn’t include Cadbury Daily Milk or the Caramello bar as well as excluding the Cherry Ripe and the Flake.</p> <p>Fans weren’t impressed by the Turkish Delight’s strong ranking at the top of the list.</p> <p>"All of the great work you've done with the mighty Picnic has been soiled by that disgusting mess next to it, which I refuse to name," one commenter wrote.</p> <p>"What have you done????????? Kit kats are god tier. Turkish delights go on the bottom. Have you ever noticed that out of a box of favourites that they get left behind?" points out one user.</p> <p>Even Todd McKenney got on board with the banter, saying he was “too angry” for a response.</p> <p>"#violetcrumble was robbed! Who gives a rats arse about Turkish Delight? I'm so furious right now. Please don't reply - too angry," the star wrote.</p> <p>Bouchet spoke to<span> </span><em><a rel="noopener" href="https://kitchen.nine.com.au/latest/sydney-dad-trolls-wife-viral-chocolate-bar-ranking/935f3ba8-6c09-4402-81f0-1051b4acc2d3" target="_blank">Nine Honey</a></em><span> </span>about the divisive chocolate bar rankings.</p> <p>"Yesterday afternoon I was driving back from a few meetings and just knew that Australia had to be told the chocolate bar rankings by an expert that knows exactly what they're talking about," he said.</p> <p>"During my 4-years of university I lived on nothing but black coffee and chocolate bars, so there's no higher authority in the country than me — that's just a fact."</p> <p>The public outrage was surprising to Bouchet.</p> <p>"So far I've had hundreds of comments, but none that have presented a valid point on why my rankings are flawed,” he said.</p> <p>"I was a little surprised at the public response, I didn't realise people were so protective of their favourite chocolate bars. Some people hit back at me as if I were insulting a beloved family member, it's really quite amusing."</p>

Family & Pets

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“Absurd”: Why Cadbury’s newest chocolate bar is causing worldwide outrage

<p>Cadbury’s newest chocolate bar has attracted worldwide attention for all the wrong reasons.</p> <p>People have taken to the internet to mock the sweet treat mercilessly after it claimed to “celebrate unity in diversity”.</p> <p>But instead of receiving praise like they expected, people brushed it off as a weak attempt at “solving racism”.</p> <p>The chocolate was released in India to celebrate the country’s unity day and is made up of four different section of chocolate: Dark, blended, milk and white.</p> <p>What was supposed to be a symbolic moment outlining the nation’s diversity soon became a mockery.</p> <p>“This is as absurd as Kendall Jenner fighting police brutality with a Pepsi,” tweeted legal analyst Imani Gandy.</p> <p>“Congratulations to Cadbury for solving racism,” wrote restaurant critic Tejal Rao.</p> <p>While there were a few to applaud the company for their decision, most of the feedback received was overwhelmingly negative.</p> <p>And this isn't the first time Cadbury has upset consumers. </p> <p><strong>Crème Egg controversy</strong></p> <p>It’s a beloved treat around Easter time, but Cadbury caused quite a stir after a fan asked how to pronounce the word “crème”.</p> <p>“Are you meant to pronounce crème egg as cream or crem?”</p> <p>In a now deleted tweet, Cadbury responded with “crem”, but it didn’t seem to go down well with the legion of chocolate lovers, as they questioned people’s pronunciation of the sweet treat.</p> <p>But after a storm erupted on Twitter, the company quickly retracted their statement saying, “Looks like we missed out the ‘a’ there! Most definitely pronounced as 'Cream egg!'"</p> <p><strong>Downsizing of the family block</strong></p> <p>In February of this year, Cadbury decided to upset fans once again by announcing they’re reducing the size of the family block.</p> <p>The packet went from 220g to 200g, taking out one entire row. According to the company, Australian manufacturing costs forced them to choose between increasing the price to retailers of changing the size, and since they’re aware of family budgets, they went with the latter.</p> <p><strong>Cadbury Vegemite chocolate bar</strong></p> <p>Many thought it was a social media hoax, but Cadbury was 100 per cent serious when they announced that they’ll be teaming up with Vegemite to create a limited edition chocolate filled with the iconic Aussie spread.</p> <p>And the reaction was mixed, with people either loving it or absolutely hating it – there was no middle ground.</p> <p>Speaking to<em><span> </span></em><a rel="noopener" href="http://www.adnews.com.au/news/mondelez-marketing-boss-comes-clean-on-cadbury-vegemite" target="_blank"><em>AdNews</em></a>, Mondelez International ANZ director of marketing for chocolate Kjetil Undhjem set the record straight.</p> <p>“Everybody assumed it would be a failure but actually nobody understood the purpose of it,” he said.</p> <p>“The purpose of it wasn’t to launch a chocolate with Vegemite that would go into our repertoire, the whole point of the campaign and activity was to generate talk about rediscovering your favourite chocolate flavours.</p> <p>“We have 18 flavours in our blocks range and we wanted to create a conversation about flavours and rediscovering some of your favourites whether it’s top deck or crunchy or snack.</p> <p>“We thought about the most disruptive flavour you can put in chocolate to get that conversation started.”</p> <p>Scroll through the gallery above to see Cadbury’s previous food fails.</p>

Food & Wine

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Fans sent into a frenzy as cult Cadbury favourite set to make a return

<p>The limited-edition chocolate that sent fans wild is assumed to be back, after it sold for more than 10 times the original price on eBay.</p> <p>Cadbury’s Caramilk was so loved by fans that one man named Christian Hull launched a petition to make the white chocolate caramel block “a permanent thing”.</p> <p>Now, the beloved treat, which first went on sale 20 years ago, is rumoured to be coming back and people are going mad.</p> <p>Speaking to<span> </span><a rel="noopener" href="https://www.news.com.au/lifestyle/food/eat/rumours-are-rife-cadbury-caramilk-chocolate-bar-is-returning/news-story/1e1f865dd4adb09a7a584edb2798305d" target="_blank"><em>news.com.au</em></a>, Jamie from The Grocery Greek, an independent Australian products review group said she heard from a reliable source that the block of chocolate will be reintroduced very soon.</p> <p>“Originally we were advised by one of our contacts within Cadbury and this was also confirmed by a couple of our contacts within the grocery retail sector,” said Jamie.</p> <p>The Grocery Greek first posted the exciting news on Facebook to their 10,000 followers, saying it was returning “later this month”.</p> <p>“It is strongly rumoured that Cadbury is re-releasing its very popular Caramilk later this month … stay tuned! – thanks to ‘S’ for the heads-up,” the post read.</p> <p>And the announcement has people ecstatic, as they took to the comments to share their thoughts.</p> <p style="text-align: center;"><iframe src="https://www.facebook.com/plugins/post.php?href=https%3A%2F%2Fwww.facebook.com%2Fgrocerygeekaustralia%2Fposts%2F2345598978855498&amp;width=500" width="500" height="506" style="border: none; overflow: hidden;" scrolling="no" frameborder="0" allowtransparency="true" allow="encrypted-media"></iframe></p> <p>“I bloody hope this is all true,” one said.</p> <p>“When can you confirm this?” another said.</p> <p>“Be prepared to stock up,” someone else remarked.</p> <p>Cadbury released a statement of their own to<span> </span><a rel="noopener" href="https://www.news.com.au/lifestyle/food/eat/rumours-are-rife-cadbury-caramilk-chocolate-bar-is-returning/news-story/1e1f865dd4adb09a7a584edb2798305d" target="_blank"><em>news.com.au</em></a>, but kept surprisingly quiet on the subject.</p> <p>“While we can’t confirm or deny the return of Cadbury Caramilk, we will say that we are in the business of delighting our consumers with products they love, so stay tuned,” said Paul Chatfield, Director Marketing for Chocolate, Australia and New Zealand.</p>

Family & Pets

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Outrage over Cadbury changing iconic Dairy Milk chocolate recipe

<p><span style="font-weight: 400;">Cadbury has released a “diet” version of their popular Dairy Milk chocolate bar and the country has reacted in blaze and fury. </span></p> <p><span style="font-weight: 400;">There are many of us who may be looking to cut down sugar intake, and the popular Cadbury brand has decided to cater to those looking for a healthier treat when they’re yearning for a sweet snack by creating a version of their all time favourite choccy with 30 per cent less sugar. </span></p> <p><span style="font-weight: 400;">The news was not met with well wishes though and has caused a mass exodus of the brand on social media, with many customers asking “why?”.</span></p> <p><span style="font-weight: 400;">“WHAT HAS SOCIETY COME TO?!” one unhappy person commented.</span></p> <p><span style="font-weight: 400;">“Sendddd it back! No one wanted it!” another angry response read. </span></p> <p><span style="font-weight: 400;">“What’s bloody next?” One horrified customer wrote. “Cadbury could live to regret this decision.”</span></p> <p><span style="font-weight: 400;">Another added: “Chocolate is meant to be a treat. Why make it healthy?”</span></p> <p><span style="font-weight: 400;">This is the first time in 114 years the Dairy Milk recipe has been altered, a representative said. </span></p> <p><span style="font-weight: 400;">Cadbury brand manager Katrina Davidson said there are people all over the country looking for a healthier alternative to an unhealthy snack.</span></p> <p><span style="font-weight: 400;">“And that’s why we have worked tirelessly to create a Cadbury Dairy Milk bar with 30 per cent less sugar, which still tastes great,” she said.</span></p> <p><span style="font-weight: 400;">“We are committed to responding to relevant consumer trends, and are always striving to offer chocolate lovers greater choice through exciting innovations and portion control offerings.”</span></p>

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